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❗️Консенсус-прогноз от ADPASS: средний рост рекламного рынка в 2024 году — 29%, в 2025-м — 21,5%
Мы рассчитали консенсус-прогноз роста рекламного рынка на основе последних оценок пяти крупнейших российских рекламных групп — Group4Media, OMD OM Group, «Родная речь», «Оккам» и NMi Group. Из него следует, что в 2024 году отрасль прибавит 29%, а в 2025-м — 21,5%. С учетом расходов на ритейл-медиа рост будет еще выше: в 2024-м — 41%, а в 2025-м — 34%.
❗️Консенсус-прогноз от ADPASS: средний рост рекламного рынка в 2024 году — 29%, в 2025-м — 21,5%
Мы рассчитали консенсус-прогноз роста рекламного рынка на основе последних оценок пяти крупнейших российских рекламных групп — Group4Media, OMD OM Group, «Родная речь», «Оккам» и NMi Group. Из него следует, что в 2024 году отрасль прибавит 29%, а в 2025-м — 21,5%. С учетом расходов на ритейл-медиа рост будет еще выше: в 2024-м — 41%, а в 2025-м — 34%.
WhatsApp, a rival messaging platform, introduced some measures to counter disinformation when Covid-19 was first sweeping the world. Stocks dropped on Friday afternoon, as gains made earlier in the day on hopes for diplomatic progress between Russia and Ukraine turned to losses. Technology stocks were hit particularly hard by higher bond yields. The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. If you initiate a Secret Chat, however, then these communications are end-to-end encrypted and are tied to the device you are using. That means it’s less convenient to access them across multiple platforms, but you are at far less risk of snooping. Back in the day, Secret Chats received some praise from the EFF, but the fact that its standard system isn’t as secure earned it some criticism. If you’re looking for something that is considered more reliable by privacy advocates, then Signal is the EFF’s preferred platform, although that too is not without some caveats. Continuing its crackdown against entities allegedly involved in a front-running scam using messaging app Telegram, Sebi on Thursday carried out search and seizure operations at the premises of eight entities in multiple locations across the country.
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