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Новый кампейн Dior Beauty

Куршевель, après-ski, французский инфлюенсер Лена Мафуффа. Dior использует проверенную годами формулу увеличения продаж: тренд, знаменитость, entry-level products* — и вот вы уже на вершине виральности.

Прибыль компании за этот год составила €7,58 млрд, причем 20% — в сегменте Beauty. Несмотря на общее снижение продаж люксовых брендов на 2% (на секундочку, €363 млрд), интерес к индустрии красоты растет. Так что ставка Dior точно сыграла.

* Entry-level products — самые недорогие продукты люксовых брендов, их еще называют «входной точкой».

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19.1K viewsDec 23 at 11:00

group-telegram.com/aleko_n17/22685

Create: 2024-12-23
Last Update: 2025-01-13 14:58:23

Новый кампейн Dior Beauty

Куршевель, après-ski, французский инфлюенсер Лена Мафуффа. Dior использует проверенную годами формулу увеличения продаж: тренд, знаменитость, entry-level products* — и вот вы уже на вершине виральности.

Прибыль компании за этот год составила €7,58 млрд, причем 20% — в сегменте Beauty. Несмотря на общее снижение продаж люксовых брендов на 2% (на секундочку, €363 млрд), интерес к индустрии красоты растет. Так что ставка Dior точно сыграла.

* Entry-level products — самые недорогие продукты люксовых брендов, их еще называют «входной точкой».

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Telegram | DID YOU KNOW?

Date: 2025-01-13|

Telegram was co-founded by Pavel and Nikolai Durov, the brothers who had previously created VKontakte. VK is Russia’s equivalent of Facebook, a social network used for public and private messaging, audio and video sharing as well as online gaming. In January, SimpleWeb reported that VK was Russia’s fourth most-visited website, after Yandex, YouTube and Google’s Russian-language homepage. In 2016, Forbes’ Michael Solomon described Pavel Durov (pictured, below) as the “Mark Zuckerberg of Russia.” Telegram users are able to send files of any type up to 2GB each and access them from any device, with no limit on cloud storage, which has made downloading files more popular on the platform. At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. Despite Telegram's origins, its approach to users' security has privacy advocates worried. Update March 8, 2022: EFF has clarified that Channels and Groups are not fully encrypted, end-to-end, updated our post to link to Telegram’s FAQ for Cloud and Secret chats, updated to clarify that auto-delete is available for group and channel admins, and added some additional links.
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