Telegram Group & Telegram Channel
За брендом всегда стоит не только логотип и шрифт, но ещё и история. История о месте, людях и предназначении. «Заря» — бренд, который говорит сам за себя, рассказывая свою легенду так, чтобы каждый почувствовал себя её частью.

Сегодня, совместно с коллегами из SmartHeart, мы вспоминаем, как появилась уже известная в Казани и даже в России «Заря».

#ОЗаре



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За брендом всегда стоит не только логотип и шрифт, но ещё и история. История о месте, людях и предназначении. «Заря» — бренд, который говорит сам за себя, рассказывая свою легенду так, чтобы каждый почувствовал себя её частью.

Сегодня, совместно с коллегами из SmartHeart, мы вспоминаем, как появилась уже известная в Казани и даже в России «Заря».

#ОЗаре

BY Александр Кузин 1М










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What distinguishes the app from competitors is its use of what's known as channels: Public or private feeds of photos and videos that can be set up by one person or an organization. The channels have become popular with on-the-ground journalists, aid workers and Ukrainian President Volodymyr Zelenskyy, who broadcasts on a Telegram channel. The channels can be followed by an unlimited number of people. Unlike Facebook, Twitter and other popular social networks, there is no advertising on Telegram and the flow of information is not driven by an algorithm. "There is a significant risk of insider threat or hacking of Telegram systems that could expose all of these chats to the Russian government," said Eva Galperin with the Electronic Frontier Foundation, which has called for Telegram to improve its privacy practices. For Oleksandra Tsekhanovska, head of the Hybrid Warfare Analytical Group at the Kyiv-based Ukraine Crisis Media Center, the effects are both near- and far-reaching. At its heart, Telegram is little more than a messaging app like WhatsApp or Signal. But it also offers open channels that enable a single user, or a group of users, to communicate with large numbers in a method similar to a Twitter account. This has proven to be both a blessing and a curse for Telegram and its users, since these channels can be used for both good and ill. Right now, as Wired reports, the app is a key way for Ukrainians to receive updates from the government during the invasion. "Russians are really disconnected from the reality of what happening to their country," Andrey said. "So Telegram has become essential for understanding what's going on to the Russian-speaking world."
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