E.l.f Cosmetics подхватил тренд на сладости и рассылает свои новинки — масло для губ, стик для сияния и праймер, упакованные в желе (жаль, не съедобное).
И такой фуд-маркетинг реально работает: например, их коллеги Milk Makeup продали новые румяна, имитирующие мармелад, 45 тысяч раз за первые две недели.
А у вас появляется желание купить, если видите ассоциацию со сладким?
E.l.f Cosmetics подхватил тренд на сладости и рассылает свои новинки — масло для губ, стик для сияния и праймер, упакованные в желе (жаль, не съедобное).
И такой фуд-маркетинг реально работает: например, их коллеги Milk Makeup продали новые румяна, имитирующие мармелад, 45 тысяч раз за первые две недели.
А у вас появляется желание купить, если видите ассоциацию со сладким?
At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. Telegram, which does little policing of its content, has also became a hub for Russian propaganda and misinformation. Many pro-Kremlin channels have become popular, alongside accounts of journalists and other independent observers. "Russians are really disconnected from the reality of what happening to their country," Andrey said. "So Telegram has become essential for understanding what's going on to the Russian-speaking world." "This time we received the coordinates of enemy vehicles marked 'V' in Kyiv region," it added. The channel appears to be part of the broader information war that has developed following Russia's invasion of Ukraine. The Kremlin has paid Russian TikTok influencers to push propaganda, according to a Vice News investigation, while ProPublica found that fake Russian fact check videos had been viewed over a million times on Telegram.
from br
