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Про копирайтинг

Да, такой пост уже был – делала его для закрепа. Но он куда-то исчез, поэтому дублирую.

Тем более сегодня жду в гости коллег-копирайтеров, да и пользы много не бывает ❤️

▪️ Заповеди дурного копирайтера

▪️ Заголовок, который продаёт

▪️ Кликбейт: быть или не быть?

▪️ Зачем вы ставите точку в заголовке?!

▪️ Ювелирное использование эмоджи

▪️ Бриф на текст

▪️ Про знаки

▪️ Ну ё–моё: где точки над ё?!

▪️ Искажённая вежливость

▪️ Круговорот авторского контента

▪️ Тестовое: писать или послать

▪️
Как найти работу копирайтеру?

Многогранная Штейман

#копирайтинг

BY Многогранная Штейман | Тексты и книги


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Telegram | DID YOU KNOW?

Date: |

So, uh, whenever I hear about Telegram, it’s always in relation to something bad. What gives? The next bit isn’t clear, but Durov reportedly claimed that his resignation, dated March 21st, was an April Fools’ prank. TechCrunch implies that it was a matter of principle, but it’s hard to be clear on the wheres, whos and whys. Similarly, on April 17th, the Moscow Times quoted Durov as saying that he quit the company after being pressured to reveal account details about Ukrainians protesting the then-president Viktor Yanukovych. "And that set off kind of a battle royale for control of the platform that Durov eventually lost," said Nathalie Maréchal of the Washington advocacy group Ranking Digital Rights. The S&P 500 fell 1.3% to 4,204.36, and the Dow Jones Industrial Average was down 0.7% to 32,943.33. The Dow posted a fifth straight weekly loss — its longest losing streak since 2019. The Nasdaq Composite tumbled 2.2% to 12,843.81. Though all three indexes opened in the green, stocks took a turn after a new report showed U.S. consumer sentiment deteriorated more than expected in early March as consumers' inflation expectations soared to the highest since 1981. Markets continued to grapple with the economic and corporate earnings implications relating to the Russia-Ukraine conflict. “We have a ton of uncertainty right now,” said Stephanie Link, chief investment strategist and portfolio manager at Hightower Advisors. “We’re dealing with a war, we’re dealing with inflation. We don’t know what it means to earnings.”
from br


Telegram Многогранная Штейман | Тексты и книги
FROM American