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Бизнес-секреты: бухгалтерия

⚡️ Бизнесу придется платить 3% за интернет-рекламу

Поправки в закон о рекламе вступят в силу с 1 апреля 2025 года. Разбираем с экспертом Бизнес-секретов, что на данный момент известно о новом сборе — п. 4 ст. 1 закона от 26.12.2024 № 479-ФЗ.

К слову, в бизнес-сообществе уже звучат опасения, что за одно и то же рекламное продвижение сбор будет уплачен дважды: заплатит и рекламная площадка, и рекламное агентство.

Обсудим! Как вам такое нововведение?

😱 — я в шоке, не знают, с чего бы еще деньги собрать;
👌 — нормально, уже ничего не удивляет…

@bs_accounting

www.group-telegram.com/ca/bs_accounting.com/1899

2.5K viewsJan 23 at 10:33

group-telegram.com/bs_accounting/1899

Create: 2025-01-23
Last Update: 2025-02-09 17:24:45

⚡️ Бизнесу придется платить 3% за интернет-рекламу

Поправки в закон о рекламе вступят в силу с 1 апреля 2025 года. Разбираем с экспертом Бизнес-секретов, что на данный момент известно о новом сборе — п. 4 ст. 1 закона от 26.12.2024 № 479-ФЗ.

К слову, в бизнес-сообществе уже звучат опасения, что за одно и то же рекламное продвижение сбор будет уплачен дважды: заплатит и рекламная площадка, и рекламное агентство.

Обсудим! Как вам такое нововведение?

😱 — я в шоке, не знают, с чего бы еще деньги собрать;
👌 — нормально, уже ничего не удивляет…

@bs_accounting

BY Бизнес-секреты: бухгалтерия

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Date: 2025-02-09|

Telegram has become more interventionist over time, and has steadily increased its efforts to shut down these accounts. But this has also meant that the company has also engaged with lawmakers more generally, although it maintains that it doesn’t do so willingly. For instance, in September 2021, Telegram reportedly blocked a chat bot in support of (Putin critic) Alexei Navalny during Russia’s most recent parliamentary elections. Pavel Durov was quoted at the time saying that the company was obliged to follow a “legitimate” law of the land. He added that as Apple and Google both follow the law, to violate it would give both platforms a reason to boot the messenger from its stores. "There is a significant risk of insider threat or hacking of Telegram systems that could expose all of these chats to the Russian government," said Eva Galperin with the Electronic Frontier Foundation, which has called for Telegram to improve its privacy practices. For Oleksandra Tsekhanovska, head of the Hybrid Warfare Analytical Group at the Kyiv-based Ukraine Crisis Media Center, the effects are both near- and far-reaching. The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. But because group chats and the channel features are not end-to-end encrypted, Galperin said user privacy is potentially under threat.
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⚡️ Бизнесу придется платить 3% за интернет-рекламу

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