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Расширять границы в digital: в Екатеринбурге пройдет конференция «Шире ниши» о маркетинге, брендах и креативе

29 и 30 ноября эксперты из Т-Банка, Flowwow, X5, OneTwoTrip, Callibri и других брендов обсудят нестандартные подходы в маркетинге, построении карьерных треков и работе с комьюнити. Среди спикеров — Никита Юкович (Т-Ж), Дарья Орешко (Flowwow), Михаил Руденко (ОКБ «Понедельник»), Дарья Боровикова («Точка») и другие.

Мероприятие соберет более 450 участников: digital-специалистов, маркетологов, сммщиков и предпринимателей. Конференция пройдет в креативном кластере «Домна» и завершится афтепати в мерчеварне «QUOKKA» предпринимательским стендапом и мерч-мастерской.

Подробнее о программе и участниках — здесь. Скидка 1500 рублей по промокоду «МАЙСИТИ» на покупку любого билета.

#партнерскийпост



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Расширять границы в digital: в Екатеринбурге пройдет конференция «Шире ниши» о маркетинге, брендах и креативе

29 и 30 ноября эксперты из Т-Банка, Flowwow, X5, OneTwoTrip, Callibri и других брендов обсудят нестандартные подходы в маркетинге, построении карьерных треков и работе с комьюнити. Среди спикеров — Никита Юкович (Т-Ж), Дарья Орешко (Flowwow), Михаил Руденко (ОКБ «Понедельник»), Дарья Боровикова («Точка») и другие.

Мероприятие соберет более 450 участников: digital-специалистов, маркетологов, сммщиков и предпринимателей. Конференция пройдет в креативном кластере «Домна» и завершится афтепати в мерчеварне «QUOKKA» предпринимательским стендапом и мерч-мастерской.

Подробнее о программе и участниках — здесь. Скидка 1500 рублей по промокоду «МАЙСИТИ» на покупку любого билета.

#партнерскийпост

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At its heart, Telegram is little more than a messaging app like WhatsApp or Signal. But it also offers open channels that enable a single user, or a group of users, to communicate with large numbers in a method similar to a Twitter account. This has proven to be both a blessing and a curse for Telegram and its users, since these channels can be used for both good and ill. Right now, as Wired reports, the app is a key way for Ukrainians to receive updates from the government during the invasion. The Securities and Exchange Board of India (Sebi) had carried out a similar exercise in 2017 in a matter related to circulation of messages through WhatsApp. Official government accounts have also spread fake fact checks. An official Twitter account for the Russia diplomatic mission in Geneva shared a fake debunking video claiming without evidence that "Western and Ukrainian media are creating thousands of fake news on Russia every day." The video, which has amassed almost 30,000 views, offered a "how-to" spot misinformation. On February 27th, Durov posted that Channels were becoming a source of unverified information and that the company lacks the ability to check on their veracity. He urged users to be mistrustful of the things shared on Channels, and initially threatened to block the feature in the countries involved for the length of the war, saying that he didn’t want Telegram to be used to aggravate conflict or incite ethnic hatred. He did, however, walk back this plan when it became clear that they had also become a vital communications tool for Ukrainian officials and citizens to help coordinate their resistance and evacuations. Given the pro-privacy stance of the platform, it’s taken as a given that it’ll be used for a number of reasons, not all of them good. And Telegram has been attached to a fair few scandals related to terrorism, sexual exploitation and crime. Back in 2015, Vox described Telegram as “ISIS’ app of choice,” saying that the platform’s real use is the ability to use channels to distribute material to large groups at once. Telegram has acted to remove public channels affiliated with terrorism, but Pavel Durov reiterated that he had no business snooping on private conversations.
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