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πŸ‡¨πŸ‡­ΠœΠ°ΠΊΡ ΠœΠΈΠ΄ΠΈΠ½Π³Π΅Ρ€ β€” ΡˆΠ²Π΅ΠΉΡ†Π°Ρ€ΡΠΊΠΈΠΉ Ρ‚ΠΈΠΏΠΎΠ³Ρ€Π°Ρ„ ΠΈ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅Ρ€ ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠ². Π’ 1957 Π³ΠΎΠ΄Ρƒ ΠΎΠ½ вмСстС с Π­Π΄ΡƒΠ°Ρ€Π΄ΠΎΠΌ Π₯ΠΎΡ„Ρ„ΠΌΠ°Π½ΠΎΠΌ создал ΡˆΡ€ΠΈΡ„Ρ‚ Π“Π΅Π»ΡŒΠ²Π΅Ρ‚ΠΈΠΊΠ° β€” ΠΎΠ΄ΠΈΠ½ ΠΈΠ· самых популярных ΠΈ ΡƒΠ·Π½Π°Π²Π°Π΅ΠΌΡ‹Ρ… ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠ² Π²Ρ‚ΠΎΡ€ΠΎΠΉ ΠΏΠΎΠ»ΠΎΠ²ΠΈΠ½Ρ‹ XX Π²Π΅ΠΊΠ°. НазваниС ΡˆΡ€ΠΈΡ„Ρ‚Π° происходит ΠΎΡ‚ латинского слова "Helvetica", ΠΎΠ·Π½Π°Ρ‡Π°ΡŽΡ‰Π΅Π³ΠΎ "ШвСйцария".

Π­Ρ‚ΠΎΡ‚ ΡˆΡ€ΠΈΡ„Ρ‚ быстро Π·Π°Π²ΠΎΠ΅Π²Π°Π» ΠΏΠΎΠΏΡƒΠ»ΡΡ€Π½ΠΎΡΡ‚ΡŒ с Π΅Π³ΠΎ строгими ΠΈ Π»Π°ΠΊΠΎΠ½ΠΈΡ‡Π½Ρ‹ΠΌΠΈ Ρ„ΠΎΡ€ΠΌΠ°ΠΌΠΈ, Π±Ρ‹Π» Ρ€Π°Π·Ρ€Π°Π±ΠΎΡ‚Π°Π½ с Ρ†Π΅Π»ΡŒΡŽ обСспСчСния максимальной Ρ‡ΠΈΡ‚Π°Π±Π΅Π»ΡŒΠ½ΠΎΡΡ‚ΠΈ ΠΈ примСнимости Π² самых Ρ€Π°Π·Π»ΠΈΡ‡Π½Ρ‹Ρ… контСкстах β€” ΠΎΡ‚ Π΄ΠΎΡ€ΠΎΠΆΠ½Ρ‹Ρ… ΡƒΠΊΠ°Π·Π°Ρ‚Π΅Π»Π΅ΠΉ Π΄ΠΎ ΠΊΠΎΡ€ΠΏΠΎΡ€Π°Ρ‚ΠΈΠ²Π½Ρ‹Ρ… Π»ΠΎΠ³ΠΎΡ‚ΠΈΠΏΠΎΠ², Ρ€Π΅ΠΊΠ»Π°ΠΌΠ½Ρ‹Ρ… ΠΏΠ»Π°ΠΊΠ°Ρ‚ΠΎΠ².

Π‘ΠΎ Π²Ρ€Π΅ΠΌΠ΅Π½Π΅ΠΌ ΠΎΠ½ стал Π½Π΅ просто ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠΌ, Π° ΠΊΡƒΠ»ΡŒΡ‚ΡƒΡ€Π½Ρ‹ΠΌ Ρ„Π΅Π½ΠΎΠΌΠ΅Π½ΠΎΠΌ, ΠΎΡ‚Ρ€Π°ΠΆΠ°ΡŽΡ‰ΠΈΠΌ ΠΌΠΈΠ½ΠΈΠΌΠ°Π»ΠΈΠ·ΠΌ ΠΈ Ρ„ΡƒΠ½ΠΊΡ†ΠΈΠΎΠ½Π°Π»ΡŒΠ½ΠΎΡΡ‚ΡŒ.

Π’ 2007 Π³ΠΎΠ΄Ρƒ Π² Ρ‡Π΅ΡΡ‚ΡŒ 50-лСтия ΡˆΡ€ΠΈΡ„Ρ‚Π° Π±Ρ‹Π» Π²Ρ‹ΠΏΡƒΡ‰Π΅Π½ Π΄ΠΎΠΊΡƒΠΌΠ΅Π½Ρ‚Π°Π»ΡŒΠ½Ρ‹ΠΉ Ρ„ΠΈΠ»ΡŒΠΌ "Helvetica", ΠΊΠΎΡ‚ΠΎΡ€Ρ‹ΠΉ исслСдуСт Π΅Π³ΠΎ влияниС Π½Π° Π²ΠΈΠ·ΡƒΠ°Π»ΡŒΠ½ΡƒΡŽ ΠΊΡƒΠ»ΡŒΡ‚ΡƒΡ€Ρƒ.

Π“Π΅Π»ΡŒΠ²Π΅Ρ‚ΠΈΠΊΠ° стала символом Π˜Π½Ρ‚Π΅Ρ€Π½Π°Ρ†ΠΈΠΎΠ½Π°Π»ΡŒΠ½ΠΎΠ³ΠΎ типографичСского стиля ΠΈ ΡˆΠΈΡ€ΠΎΠΊΠΎ ΠΈΡΠΏΠΎΠ»ΡŒΠ·ΡƒΠ΅Ρ‚ΡΡ Π² Π»ΠΎΠ³ΠΎΡ‚ΠΈΠΏΠ°Ρ… Ρ€Π°Π·Π»ΠΈΡ‡Π½Ρ‹Ρ… ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΉ, Ρ‚Π°ΠΊΠΈΡ… ΠΊΠ°ΠΊ BMW, Harley Davidson , Intel, Lufthansa, Toyota, WhatsApp, Microsoft ΠΈ ΠΌΠ½ΠΎΠ³ΠΈΡ… Π΄Ρ€ΡƒΠ³ΠΈΡ….



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πŸ‡¨πŸ‡­ΠœΠ°ΠΊΡ ΠœΠΈΠ΄ΠΈΠ½Π³Π΅Ρ€ β€” ΡˆΠ²Π΅ΠΉΡ†Π°Ρ€ΡΠΊΠΈΠΉ Ρ‚ΠΈΠΏΠΎΠ³Ρ€Π°Ρ„ ΠΈ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅Ρ€ ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠ². Π’ 1957 Π³ΠΎΠ΄Ρƒ ΠΎΠ½ вмСстС с Π­Π΄ΡƒΠ°Ρ€Π΄ΠΎΠΌ Π₯ΠΎΡ„Ρ„ΠΌΠ°Π½ΠΎΠΌ создал ΡˆΡ€ΠΈΡ„Ρ‚ Π“Π΅Π»ΡŒΠ²Π΅Ρ‚ΠΈΠΊΠ° β€” ΠΎΠ΄ΠΈΠ½ ΠΈΠ· самых популярных ΠΈ ΡƒΠ·Π½Π°Π²Π°Π΅ΠΌΡ‹Ρ… ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠ² Π²Ρ‚ΠΎΡ€ΠΎΠΉ ΠΏΠΎΠ»ΠΎΠ²ΠΈΠ½Ρ‹ XX Π²Π΅ΠΊΠ°. НазваниС ΡˆΡ€ΠΈΡ„Ρ‚Π° происходит ΠΎΡ‚ латинского слова "Helvetica", ΠΎΠ·Π½Π°Ρ‡Π°ΡŽΡ‰Π΅Π³ΠΎ "ШвСйцария".

Π­Ρ‚ΠΎΡ‚ ΡˆΡ€ΠΈΡ„Ρ‚ быстро Π·Π°Π²ΠΎΠ΅Π²Π°Π» ΠΏΠΎΠΏΡƒΠ»ΡΡ€Π½ΠΎΡΡ‚ΡŒ с Π΅Π³ΠΎ строгими ΠΈ Π»Π°ΠΊΠΎΠ½ΠΈΡ‡Π½Ρ‹ΠΌΠΈ Ρ„ΠΎΡ€ΠΌΠ°ΠΌΠΈ, Π±Ρ‹Π» Ρ€Π°Π·Ρ€Π°Π±ΠΎΡ‚Π°Π½ с Ρ†Π΅Π»ΡŒΡŽ обСспСчСния максимальной Ρ‡ΠΈΡ‚Π°Π±Π΅Π»ΡŒΠ½ΠΎΡΡ‚ΠΈ ΠΈ примСнимости Π² самых Ρ€Π°Π·Π»ΠΈΡ‡Π½Ρ‹Ρ… контСкстах β€” ΠΎΡ‚ Π΄ΠΎΡ€ΠΎΠΆΠ½Ρ‹Ρ… ΡƒΠΊΠ°Π·Π°Ρ‚Π΅Π»Π΅ΠΉ Π΄ΠΎ ΠΊΠΎΡ€ΠΏΠΎΡ€Π°Ρ‚ΠΈΠ²Π½Ρ‹Ρ… Π»ΠΎΠ³ΠΎΡ‚ΠΈΠΏΠΎΠ², Ρ€Π΅ΠΊΠ»Π°ΠΌΠ½Ρ‹Ρ… ΠΏΠ»Π°ΠΊΠ°Ρ‚ΠΎΠ².

Π‘ΠΎ Π²Ρ€Π΅ΠΌΠ΅Π½Π΅ΠΌ ΠΎΠ½ стал Π½Π΅ просто ΡˆΡ€ΠΈΡ„Ρ‚ΠΎΠΌ, Π° ΠΊΡƒΠ»ΡŒΡ‚ΡƒΡ€Π½Ρ‹ΠΌ Ρ„Π΅Π½ΠΎΠΌΠ΅Π½ΠΎΠΌ, ΠΎΡ‚Ρ€Π°ΠΆΠ°ΡŽΡ‰ΠΈΠΌ ΠΌΠΈΠ½ΠΈΠΌΠ°Π»ΠΈΠ·ΠΌ ΠΈ Ρ„ΡƒΠ½ΠΊΡ†ΠΈΠΎΠ½Π°Π»ΡŒΠ½ΠΎΡΡ‚ΡŒ.

Π’ 2007 Π³ΠΎΠ΄Ρƒ Π² Ρ‡Π΅ΡΡ‚ΡŒ 50-лСтия ΡˆΡ€ΠΈΡ„Ρ‚Π° Π±Ρ‹Π» Π²Ρ‹ΠΏΡƒΡ‰Π΅Π½ Π΄ΠΎΠΊΡƒΠΌΠ΅Π½Ρ‚Π°Π»ΡŒΠ½Ρ‹ΠΉ Ρ„ΠΈΠ»ΡŒΠΌ "Helvetica", ΠΊΠΎΡ‚ΠΎΡ€Ρ‹ΠΉ исслСдуСт Π΅Π³ΠΎ влияниС Π½Π° Π²ΠΈΠ·ΡƒΠ°Π»ΡŒΠ½ΡƒΡŽ ΠΊΡƒΠ»ΡŒΡ‚ΡƒΡ€Ρƒ.

Π“Π΅Π»ΡŒΠ²Π΅Ρ‚ΠΈΠΊΠ° стала символом Π˜Π½Ρ‚Π΅Ρ€Π½Π°Ρ†ΠΈΠΎΠ½Π°Π»ΡŒΠ½ΠΎΠ³ΠΎ типографичСского стиля ΠΈ ΡˆΠΈΡ€ΠΎΠΊΠΎ ΠΈΡΠΏΠΎΠ»ΡŒΠ·ΡƒΠ΅Ρ‚ΡΡ Π² Π»ΠΎΠ³ΠΎΡ‚ΠΈΠΏΠ°Ρ… Ρ€Π°Π·Π»ΠΈΡ‡Π½Ρ‹Ρ… ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΉ, Ρ‚Π°ΠΊΠΈΡ… ΠΊΠ°ΠΊ BMW, Harley Davidson , Intel, Lufthansa, Toyota, WhatsApp, Microsoft ΠΈ ΠΌΠ½ΠΎΠ³ΠΈΡ… Π΄Ρ€ΡƒΠ³ΠΈΡ….

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Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones. Emerson Brooking, a disinformation expert at the Atlantic Council's Digital Forensic Research Lab, said: "Back in the Wild West period of content moderation, like 2014 or 2015, maybe they could have gotten away with it, but it stands in marked contrast with how other companies run themselves today." "And that set off kind of a battle royale for control of the platform that Durov eventually lost," said Nathalie MarΓ©chal of the Washington advocacy group Ranking Digital Rights. Ukrainian forces have since put up a strong resistance to the Russian troops amid the war that has left hundreds of Ukrainian civilians, including children, dead, according to the United Nations. Ukrainian and international officials have accused Russia of targeting civilian populations with shelling and bombardments. The channel appears to be part of the broader information war that has developed following Russia's invasion of Ukraine. The Kremlin has paid Russian TikTok influencers to push propaganda, according to a Vice News investigation, while ProPublica found that fake Russian fact check videos had been viewed over a million times on Telegram.
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