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Мы тут решили вспомнить самые заметные ребрендинги года. Их было много - вынужденных (продажи бизнеса локальному менеджменту продолжаются) и добровольных. Кто-то обновлял логотип и коммуникацию с аудиторией, а кто-то и название менял. Активный в этом плане был год.

Изменили название:

🎄 «Леруа Мерлен»
🎄 Тинькофф
🎄 Tele2
🎄 «СберМаркет»
🎄 KazanExpress

Вы уже запомнили, кто стал кем?

@NewRetail



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Мы тут решили вспомнить самые заметные ребрендинги года. Их было много - вынужденных (продажи бизнеса локальному менеджменту продолжаются) и добровольных. Кто-то обновлял логотип и коммуникацию с аудиторией, а кто-то и название менял. Активный в этом плане был год.

Изменили название:

🎄 «Леруа Мерлен»
🎄 Тинькофф
🎄 Tele2
🎄 «СберМаркет»
🎄 KazanExpress

Вы уже запомнили, кто стал кем?

@NewRetail

BY New Retail




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Stocks closed in the red Friday as investors weighed upbeat remarks from Russian President Vladimir Putin about diplomatic discussions with Ukraine against a weaker-than-expected print on U.S. consumer sentiment. The War on Fakes channel has repeatedly attempted to push conspiracies that footage from Ukraine is somehow being falsified. One post on the channel from February 24 claimed without evidence that a widely viewed photo of a Ukrainian woman injured in an airstrike in the city of Chuhuiv was doctored and that the woman was seen in a different photo days later without injuries. The post, which has over 600,000 views, also baselessly claimed that the woman's blood was actually makeup or grape juice. In a message on his Telegram channel recently recounting the episode, Durov wrote: "I lost my company and my home, but would do it again – without hesitation." In the past, it was noticed that through bulk SMSes, investors were induced to invest in or purchase the stocks of certain listed companies. Either way, Durov says that he withdrew his resignation but that he was ousted from his company anyway. Subsequently, control of the company was reportedly handed to oligarchs Alisher Usmanov and Igor Sechin, both allegedly close associates of Russian leader Vladimir Putin.
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