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14 теорий в PR, которые я проанализировал за последние четыре года и нашел им применение в работе:

Кривая Гартнера
Теория диффузии инноваций
Математическая модель Шеннона-Уивера
Когнитивные искажения
Пирамида Маслоу
Теория пропаганды Ласуэлла
Пузырь фильтров Илая Парайзера и парадокс релевантности
Теория коллективных репутаций
Формула счастья
Эффект Барнума
Спираль молчания
Эффект Земельвейса
Дискурсивное фреймирование
Коммуникативистика

BY Российская ассоциация по связям с общественностью




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Telegram was founded in 2013 by two Russian brothers, Nikolai and Pavel Durov. "He has kind of an old-school cyber-libertarian world view where technology is there to set you free," Maréchal said. In 2014, Pavel Durov fled the country after allies of the Kremlin took control of the social networking site most know just as VK. Russia's intelligence agency had asked Durov to turn over the data of anti-Kremlin protesters. Durov refused to do so. "Markets were cheering this economic recovery and return to strong economic growth, but the cheers will turn to tears if the inflation outbreak pushes businesses and consumers to the brink of recession," he added. Telegram, which does little policing of its content, has also became a hub for Russian propaganda and misinformation. Many pro-Kremlin channels have become popular, alongside accounts of journalists and other independent observers.
from cn


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