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trend report hate 2025.pdf
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TRENDS REPORT 2025 от HATE AGENCY – окно в маркетинг будущего

Читается, понимается легко!
Много картинок и примеров.
Всё, как мы любим!

Кратко:

1️⃣ Явления, которые будут драйвить потребителя: ностальгия, бережное отношение к себе, возвращение к "корням", трушность, технопередоз, коммьюнити, азиатский вайб, обучение в легком формате;

2️⃣ Обзор каналов: telegram, стриминги, e-com, игровые стримы;

3️⃣ Форматы контента - куда инвестировать? Геймификация, AR/VR, креативный мерч, коллабы, креативные ивенты..

4️⃣ Дизайн-тренды: дофаминовый вайб

#тренды2025
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🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥
TRENDS REPORT 2025 от HATE AGENCY – окно в маркетинг будущего

Читается, понимается легко!
Много картинок и примеров.
Всё, как мы любим!

Кратко:

1️⃣ Явления, которые будут драйвить потребителя: ностальгия, бережное отношение к себе, возвращение к "корням", трушность, технопередоз, коммьюнити, азиатский вайб, обучение в легком формате;

2️⃣ Обзор каналов: telegram, стриминги, e-com, игровые стримы;

3️⃣ Форматы контента - куда инвестировать? Геймификация, AR/VR, креативный мерч, коллабы, креативные ивенты..

4️⃣ Дизайн-тренды: дофаминовый вайб

#тренды2025

BY BRANDятина


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Telegram | DID YOU KNOW?

Date: |

Telegram boasts 500 million users, who share information individually and in groups in relative security. But Telegram's use as a one-way broadcast channel — which followers can join but not reply to — means content from inauthentic accounts can easily reach large, captive and eager audiences. The Dow Jones Industrial Average fell 230 points, or 0.7%. Meanwhile, the S&P 500 and the Nasdaq Composite dropped 1.3% and 2.2%, respectively. All three indexes began the day with gains before selling off. Markets continued to grapple with the economic and corporate earnings implications relating to the Russia-Ukraine conflict. “We have a ton of uncertainty right now,” said Stephanie Link, chief investment strategist and portfolio manager at Hightower Advisors. “We’re dealing with a war, we’re dealing with inflation. We don’t know what it means to earnings.” But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford. On February 27th, Durov posted that Channels were becoming a source of unverified information and that the company lacks the ability to check on their veracity. He urged users to be mistrustful of the things shared on Channels, and initially threatened to block the feature in the countries involved for the length of the war, saying that he didn’t want Telegram to be used to aggravate conflict or incite ethnic hatred. He did, however, walk back this plan when it became clear that they had also become a vital communications tool for Ukrainian officials and citizens to help coordinate their resistance and evacuations.
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