🎥Предновогодняя уловка: как отличить реальную скидку от «надутой».
Декабрьская премия жжет карман, предновогоднее настроение уже на пороге, и сердце просит подарков. В таком благостном расположении очень хочется купить себе и близким то, что давно хотелось, но откладывалось на потом. А яркие скидочные ценники как раз благоволят покупкам.
Как не попасться на удочку хитрых продавцов и выловить из моря предложений реально выгодный товар, эксклюзивно рассказала Пятому каналу маркетолог и финансовый советник Елена Хлебникова.
🎥Предновогодняя уловка: как отличить реальную скидку от «надутой».
Декабрьская премия жжет карман, предновогоднее настроение уже на пороге, и сердце просит подарков. В таком благостном расположении очень хочется купить себе и близким то, что давно хотелось, но откладывалось на потом. А яркие скидочные ценники как раз благоволят покупкам.
Как не попасться на удочку хитрых продавцов и выловить из моря предложений реально выгодный товар, эксклюзивно рассказала Пятому каналу маркетолог и финансовый советник Елена Хлебникова.
What distinguishes the app from competitors is its use of what's known as channels: Public or private feeds of photos and videos that can be set up by one person or an organization. The channels have become popular with on-the-ground journalists, aid workers and Ukrainian President Volodymyr Zelenskyy, who broadcasts on a Telegram channel. The channels can be followed by an unlimited number of people. Unlike Facebook, Twitter and other popular social networks, there is no advertising on Telegram and the flow of information is not driven by an algorithm. Right now the digital security needs of Russians and Ukrainians are very different, and they lead to very different caveats about how to mitigate the risks associated with using Telegram. For Ukrainians in Ukraine, whose physical safety is at risk because they are in a war zone, digital security is probably not their highest priority. They may value access to news and communication with their loved ones over making sure that all of their communications are encrypted in such a manner that they are indecipherable to Telegram, its employees, or governments with court orders. Telegram was co-founded by Pavel and Nikolai Durov, the brothers who had previously created VKontakte. VK is Russia’s equivalent of Facebook, a social network used for public and private messaging, audio and video sharing as well as online gaming. In January, SimpleWeb reported that VK was Russia’s fourth most-visited website, after Yandex, YouTube and Google’s Russian-language homepage. In 2016, Forbes’ Michael Solomon described Pavel Durov (pictured, below) as the “Mark Zuckerberg of Russia.” Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones. But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford.
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