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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге
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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге

BY Sostav








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Telegram | DID YOU KNOW?

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One thing that Telegram now offers to all users is the ability to “disappear” messages or set remote deletion deadlines. That enables users to have much more control over how long people can access what you’re sending them. Given that Russian law enforcement officials are reportedly (via Insider) stopping people in the street and demanding to read their text messages, this could be vital to protect individuals from reprisals. So, uh, whenever I hear about Telegram, it’s always in relation to something bad. What gives? Following this, Sebi, in an order passed in January 2022, established that the administrators of a Telegram channel having a large subscriber base enticed the subscribers to act upon recommendations that were circulated by those administrators on the channel, leading to significant price and volume impact in various scrips. In view of this, the regulator has cautioned investors not to rely on such investment tips / advice received through social media platforms. It has also said investors should exercise utmost caution while taking investment decisions while dealing in the securities market. These entities are reportedly operating nine Telegram channels with more than five million subscribers to whom they were making recommendations on selected listed scrips. Such recommendations induced the investors to deal in the said scrips, thereby creating artificial volume and price rise.
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