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Не иссякает поток того, что бренды могут забрендировать. Из последнего – рекламными носителями стали лошадки в Центральном парке Нью-Йорка. Их одели в попоны от аутдор-марки Hawke&Co – “так животным будет тепло и сухо”. Кучерам достались куртки, пассажирам – брендированные одеяла.



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Не иссякает поток того, что бренды могут забрендировать. Из последнего – рекламными носителями стали лошадки в Центральном парке Нью-Йорка. Их одели в попоны от аутдор-марки Hawke&Co – “так животным будет тепло и сухо”. Кучерам достались куртки, пассажирам – брендированные одеяла.

BY Ксения Соловьёва




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Telegram | DID YOU KNOW?

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So, uh, whenever I hear about Telegram, it’s always in relation to something bad. What gives? Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones. But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford. "There are several million Russians who can lift their head up from propaganda and try to look for other sources, and I'd say that most look for it on Telegram," he said. Just days after Russia invaded Ukraine, Durov wrote that Telegram was "increasingly becoming a source of unverified information," and he worried about the app being used to "incite ethnic hatred."
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