Директор по федеральным продажам Медиагруппы «РИМ» Никита Мосеев рассказал о высокой эффективности рекламы на крышах московских такси, где размещены 1800 экранов на 900 машинах 🚕
Примером успешной кампании является сотрудничество с Пятерочкой, которое охватило 7,9 млн зрителей и обеспечило 200% отдачи от бюджета.
⚡️ Из-за растущей популярности канала мы планируем увеличить количество автомобилей РИМ DRIVE до 3000 в следующем году.
Директор по федеральным продажам Медиагруппы «РИМ» Никита Мосеев рассказал о высокой эффективности рекламы на крышах московских такси, где размещены 1800 экранов на 900 машинах 🚕
Примером успешной кампании является сотрудничество с Пятерочкой, которое охватило 7,9 млн зрителей и обеспечило 200% отдачи от бюджета.
⚡️ Из-за растущей популярности канала мы планируем увеличить количество автомобилей РИМ DRIVE до 3000 в следующем году.
BY Медиагруппа «РИМ»
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"For Telegram, accountability has always been a problem, which is why it was so popular even before the full-scale war with far-right extremists and terrorists from all over the world," she told AFP from her safe house outside the Ukrainian capital. On February 27th, Durov posted that Channels were becoming a source of unverified information and that the company lacks the ability to check on their veracity. He urged users to be mistrustful of the things shared on Channels, and initially threatened to block the feature in the countries involved for the length of the war, saying that he didn’t want Telegram to be used to aggravate conflict or incite ethnic hatred. He did, however, walk back this plan when it became clear that they had also become a vital communications tool for Ukrainian officials and citizens to help coordinate their resistance and evacuations. "Your messages about the movement of the enemy through the official chatbot … bring new trophies every day," the government agency tweeted. "Someone posing as a Ukrainian citizen just joins the chat and starts spreading misinformation, or gathers data, like the location of shelters," Tsekhanovska said, noting how false messages have urged Ukrainians to turn off their phones at a specific time of night, citing cybersafety. Groups are also not fully encrypted, end-to-end. This includes private groups. Private groups cannot be seen by other Telegram users, but Telegram itself can see the groups and all of the communications that you have in them. All of the same risks and warnings about channels can be applied to groups.
from fr
