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Нововведения на отечественных платформах RUTUBE и VK открывают новые возможности для digital-рекламы

В частности, RUTUBE запустил рекламную платформу RUTUBE Media, которая базируется на широкой сети интернет-ресурсов с интегрированным видеоплеером. Социальная сеть «ВКонтакте» также расширила возможности для бизнеса и авторов контента, запустив платформу VK AdBlogger.

Эксперт РОЦИТ, первый вице-президент и исполнительный директор АКАР Валентин Смоляков пояснил, какие условия платформы стараются обеспечить своим пользователям ☝️

#РОЦИТ #платформы #VK #RUTUBE

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Нововведения на отечественных платформах RUTUBE и VK открывают новые возможности для digital-рекламы

В частности, RUTUBE запустил рекламную платформу RUTUBE Media, которая базируется на широкой сети интернет-ресурсов с интегрированным видеоплеером. Социальная сеть «ВКонтакте» также расширила возможности для бизнеса и авторов контента, запустив платформу VK AdBlogger.

Эксперт РОЦИТ, первый вице-президент и исполнительный директор АКАР Валентин Смоляков пояснил, какие условия платформы стараются обеспечить своим пользователям ☝️

#РОЦИТ #платформы #VK #RUTUBE

🔘 Подписаться на РОЦИТ

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On Telegram’s website, it says that Pavel Durov “supports Telegram financially and ideologically while Nikolai (Duvov)’s input is technological.” Currently, the Telegram team is based in Dubai, having moved around from Berlin, London and Singapore after departing Russia. Meanwhile, the company which owns Telegram is registered in the British Virgin Islands. The Russian invasion of Ukraine has been a driving force in markets for the past few weeks. What distinguishes the app from competitors is its use of what's known as channels: Public or private feeds of photos and videos that can be set up by one person or an organization. The channels have become popular with on-the-ground journalists, aid workers and Ukrainian President Volodymyr Zelenskyy, who broadcasts on a Telegram channel. The channels can be followed by an unlimited number of people. Unlike Facebook, Twitter and other popular social networks, there is no advertising on Telegram and the flow of information is not driven by an algorithm. Either way, Durov says that he withdrew his resignation but that he was ousted from his company anyway. Subsequently, control of the company was reportedly handed to oligarchs Alisher Usmanov and Igor Sechin, both allegedly close associates of Russian leader Vladimir Putin. Stocks dropped on Friday afternoon, as gains made earlier in the day on hopes for diplomatic progress between Russia and Ukraine turned to losses. Technology stocks were hit particularly hard by higher bond yields.
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