ПУМБ зробив перший ребрендинг за 12 років. Завдання ребрендингу, який замовили креативній агенції banda – відобразити еволюцію банку і, зокрема, залучити молодшу аудиторію.
Мета ПУМБ – бути лідером за кількістю користувачів застосунку разом із ПриватБанком і monobank. «Нова айдентика підсилить продукт, і ПУМБ вийде в трійку лідерів», – вважає Артем Карелін із banda.
ПУМБ зробив перший ребрендинг за 12 років. Завдання ребрендингу, який замовили креативній агенції banda – відобразити еволюцію банку і, зокрема, залучити молодшу аудиторію.
Мета ПУМБ – бути лідером за кількістю користувачів застосунку разом із ПриватБанком і monobank. «Нова айдентика підсилить продукт, і ПУМБ вийде в трійку лідерів», – вважає Артем Карелін із banda.
Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones. Emerson Brooking, a disinformation expert at the Atlantic Council's Digital Forensic Research Lab, said: "Back in the Wild West period of content moderation, like 2014 or 2015, maybe they could have gotten away with it, but it stands in marked contrast with how other companies run themselves today." Overall, extreme levels of fear in the market seems to have morphed into something more resembling concern. For example, the Cboe Volatility Index fell from its 2022 peak of 36, which it hit Monday, to around 30 on Friday, a sign of easing tensions. Meanwhile, while the price of WTI crude oil slipped from Sunday’s multiyear high $130 of barrel to $109 a pop. Markets have been expecting heavy restrictions on Russian oil, some of which the U.S. has already imposed, and that would reduce the global supply and bring about even more burdensome inflation. Apparently upbeat developments in Russia's discussions with Ukraine helped at least temporarily send investors back into risk assets. Russian President Vladimir Putin said during a meeting with his Belarusian counterpart Alexander Lukashenko that there were "certain positive developments" occurring in the talks with Ukraine, according to a transcript of their meeting. Putin added that discussions were happening "almost on a daily basis." Pavel Durov, a billionaire who embraces an all-black wardrobe and is often compared to the character Neo from "the Matrix," funds Telegram through his personal wealth and debt financing. And despite being one of the world's most popular tech companies, Telegram reportedly has only about 30 employees who defer to Durov for most major decisions about the platform.
from id
