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🚀 Реальный Рональд Макдональд и станция «Мир»: рекламные кейсы Taco Bell
Taco Bell — американская сеть ресторанов быстрого питания, которая специализируется на блюдах мексиканской кухни. Основанная в 1962 году Гленом Беллом, Taco Bell стала одним из крупнейших и наиболее узнаваемых брендов фаст-фуда во всём мире. И не в последнюю очередь — благодаря оригинальным способам продвижения. В подборке — яркие и запоминающиеся рекламные кампании бренда.
🚀 Реальный Рональд Макдональд и станция «Мир»: рекламные кейсы Taco Bell
Taco Bell — американская сеть ресторанов быстрого питания, которая специализируется на блюдах мексиканской кухни. Основанная в 1962 году Гленом Беллом, Taco Bell стала одним из крупнейших и наиболее узнаваемых брендов фаст-фуда во всём мире. И не в последнюю очередь — благодаря оригинальным способам продвижения. В подборке — яркие и запоминающиеся рекламные кампании бренда.
Telegram was co-founded by Pavel and Nikolai Durov, the brothers who had previously created VKontakte. VK is Russia’s equivalent of Facebook, a social network used for public and private messaging, audio and video sharing as well as online gaming. In January, SimpleWeb reported that VK was Russia’s fourth most-visited website, after Yandex, YouTube and Google’s Russian-language homepage. In 2016, Forbes’ Michael Solomon described Pavel Durov (pictured, below) as the “Mark Zuckerberg of Russia.” "There are a lot of things that Telegram could have been doing this whole time. And they know exactly what they are and they've chosen not to do them. That's why I don't trust them," she said. This ability to mix the public and the private, as well as the ability to use bots to engage with users has proved to be problematic. In early 2021, a database selling phone numbers pulled from Facebook was selling numbers for $20 per lookup. Similarly, security researchers found a network of deepfake bots on the platform that were generating images of people submitted by users to create non-consensual imagery, some of which involved children. Continuing its crackdown against entities allegedly involved in a front-running scam using messaging app Telegram, Sebi on Thursday carried out search and seizure operations at the premises of eight entities in multiple locations across the country. Emerson Brooking, a disinformation expert at the Atlantic Council's Digital Forensic Research Lab, said: "Back in the Wild West period of content moderation, like 2014 or 2015, maybe they could have gotten away with it, but it stands in marked contrast with how other companies run themselves today."
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