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Российская ассоциация по связям с общественностью (РАСО)

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Зачем все делают бизнес-завтрки для блогеров?

Ответ простой: это несложно и эффективно для охвата. Придумать тему, заказать ресторан или еду в офис, приготовить небольшие подарки – ваш завтрак готов!

Обычно зовут 15-30 чел, приходят 10-20, постов выходит 5-10 и еще сториз. Дополнительно на обсуждении могут появиться интервью, новые проекты и мероприятия.

В общем, формат всеми руками поддерживаю и хожу сама, когда зовут.

Фотки с пятничной встречи РАСО с блогерами: Евгений Минченко дарил книги и вместе с Олегом Полетаевым рассказывал об ассоциации (будет отдельный пост).

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406 viewsЕ М, Dec 16 at 17:39

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Create: 2024-12-16
Last Update: 2024-12-25 07:40:54

Зачем все делают бизнес-завтрки для блогеров?

Ответ простой: это несложно и эффективно для охвата. Придумать тему, заказать ресторан или еду в офис, приготовить небольшие подарки – ваш завтрак готов!

Обычно зовут 15-30 чел, приходят 10-20, постов выходит 5-10 и еще сториз. Дополнительно на обсуждении могут появиться интервью, новые проекты и мероприятия.

В общем, формат всеми руками поддерживаю и хожу сама, когда зовут.

Фотки с пятничной встречи РАСО с блогерами: Евгений Минченко дарил книги и вместе с Олегом Полетаевым рассказывал об ассоциации (будет отдельный пост).

BY Российская ассоциация по связям с общественностью (РАСО)

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Telegram | DID YOU KNOW?

Date: 2024-12-25|

Pavel Durov, a billionaire who embraces an all-black wardrobe and is often compared to the character Neo from "the Matrix," funds Telegram through his personal wealth and debt financing. And despite being one of the world's most popular tech companies, Telegram reportedly has only about 30 employees who defer to Durov for most major decisions about the platform. "There are a lot of things that Telegram could have been doing this whole time. And they know exactly what they are and they've chosen not to do them. That's why I don't trust them," she said. At its heart, Telegram is little more than a messaging app like WhatsApp or Signal. But it also offers open channels that enable a single user, or a group of users, to communicate with large numbers in a method similar to a Twitter account. This has proven to be both a blessing and a curse for Telegram and its users, since these channels can be used for both good and ill. Right now, as Wired reports, the app is a key way for Ukrainians to receive updates from the government during the invasion. The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. Telegram has gained a reputation as the “secure” communications app in the post-Soviet states, but whenever you make choices about your digital security, it’s important to start by asking yourself, “What exactly am I securing? And who am I securing it from?” These questions should inform your decisions about whether you are using the right tool or platform for your digital security needs. Telegram is certainly not the most secure messaging app on the market right now. Its security model requires users to place a great deal of trust in Telegram’s ability to protect user data. For some users, this may be good enough for now. For others, it may be wiser to move to a different platform for certain kinds of high-risk communications.
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