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Vivilen — это инновационный бренд полимеров с содержанием вторичного сырья. В нем пластик обретает новую жизнь в экологичной форме ♻️

Как возникла и реализовывалась эта идея?
Где можно встретить упаковку из Vivilen?
Какие проекты реализует Сибур с привлечением бренда?

Об этом 👉 в открытой лекции Ольги Корнилович, менеджера по брендингу и маркетинговым коммуникациям Сибура.
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Vivilen — это инновационный бренд полимеров с содержанием вторичного сырья. В нем пластик обретает новую жизнь в экологичной форме ♻️

Как возникла и реализовывалась эта идея?
Где можно встретить упаковку из Vivilen?
Какие проекты реализует Сибур с привлечением бренда?

Об этом 👉 в открытой лекции Ольги Корнилович, менеджера по брендингу и маркетинговым коммуникациям Сибура.

BY СИБУР ПолиЛаб


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"And that set off kind of a battle royale for control of the platform that Durov eventually lost," said Nathalie Maréchal of the Washington advocacy group Ranking Digital Rights. "Russians are really disconnected from the reality of what happening to their country," Andrey said. "So Telegram has become essential for understanding what's going on to the Russian-speaking world." Right now the digital security needs of Russians and Ukrainians are very different, and they lead to very different caveats about how to mitigate the risks associated with using Telegram. For Ukrainians in Ukraine, whose physical safety is at risk because they are in a war zone, digital security is probably not their highest priority. They may value access to news and communication with their loved ones over making sure that all of their communications are encrypted in such a manner that they are indecipherable to Telegram, its employees, or governments with court orders. In February 2014, the Ukrainian people ousted pro-Russian president Viktor Yanukovych, prompting Russia to invade and annex the Crimean peninsula. By the start of April, Pavel Durov had given his notice, with TechCrunch saying at the time that the CEO had resisted pressure to suppress pages criticizing the Russian government. It is unclear who runs the account, although Russia's official Ministry of Foreign Affairs Twitter account promoted the Telegram channel on Saturday and claimed it was operated by "a group of experts & journalists."
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