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❗️Консенсус-прогноз от ADPASS: средний рост рекламного рынка в 2024 году — 29%, в 2025-м — 21,5%

Мы рассчитали консенсус-прогноз роста рекламного рынка на основе последних оценок пяти крупнейших российских рекламных групп — Group4Media, OMD OM Group, «Родная речь», «Оккам» и NMi Group. Из него следует, что в 2024 году отрасль прибавит 29%, а в 2025-м — 21,5%. С учетом расходов на ритейл-медиа рост будет еще выше: в 2024-м — 41%, а в 2025-м — 34%.

Подробно про прогнозы рекламных групп читайте в материале.



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❗️Консенсус-прогноз от ADPASS: средний рост рекламного рынка в 2024 году — 29%, в 2025-м — 21,5%

Мы рассчитали консенсус-прогноз роста рекламного рынка на основе последних оценок пяти крупнейших российских рекламных групп — Group4Media, OMD OM Group, «Родная речь», «Оккам» и NMi Group. Из него следует, что в 2024 году отрасль прибавит 29%, а в 2025-м — 21,5%. С учетом расходов на ритейл-медиа рост будет еще выше: в 2024-м — 41%, а в 2025-м — 34%.

Подробно про прогнозы рекламных групп читайте в материале.



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The regulator took order for the search and seizure operation from Judge Purushottam B Jadhav, Sebi Special Judge / Additional Sessions Judge. Markets continued to grapple with the economic and corporate earnings implications relating to the Russia-Ukraine conflict. “We have a ton of uncertainty right now,” said Stephanie Link, chief investment strategist and portfolio manager at Hightower Advisors. “We’re dealing with a war, we’re dealing with inflation. We don’t know what it means to earnings.” The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. The news also helped traders look past another report showing decades-high inflation and shake off some of the volatility from recent sessions. The Bureau of Labor Statistics' February Consumer Price Index (CPI) this week showed another surge in prices even before Russia escalated its attacks in Ukraine. The headline CPI — soaring 7.9% over last year — underscored the sticky inflationary pressures reverberating across the U.S. economy, with everything from groceries to rents and airline fares getting more expensive for everyday consumers. Pavel Durov, Telegram's CEO, is known as "the Russian Mark Zuckerberg," for co-founding VKontakte, which is Russian for "in touch," a Facebook imitator that became the country's most popular social networking site.
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