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Участвуя в социальных проектах, бренды усиливают лояльность аудитории, повышают доверие и делают вклад в общественное развитие, что в долгосрочной перспективе помогает укрепить их конкурентное преимущество. Рассказываем про несколько интересных общественных инициатив российских компаний.

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Участвуя в социальных проектах, бренды усиливают лояльность аудитории, повышают доверие и делают вклад в общественное развитие, что в долгосрочной перспективе помогает укрепить их конкурентное преимущество. Рассказываем про несколько интересных общественных инициатив российских компаний.

#sm_креативы

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Telegram was founded in 2013 by two Russian brothers, Nikolai and Pavel Durov. Telegram has gained a reputation as the “secure” communications app in the post-Soviet states, but whenever you make choices about your digital security, it’s important to start by asking yourself, “What exactly am I securing? And who am I securing it from?” These questions should inform your decisions about whether you are using the right tool or platform for your digital security needs. Telegram is certainly not the most secure messaging app on the market right now. Its security model requires users to place a great deal of trust in Telegram’s ability to protect user data. For some users, this may be good enough for now. For others, it may be wiser to move to a different platform for certain kinds of high-risk communications. The channel appears to be part of the broader information war that has developed following Russia's invasion of Ukraine. The Kremlin has paid Russian TikTok influencers to push propaganda, according to a Vice News investigation, while ProPublica found that fake Russian fact check videos had been viewed over a million times on Telegram. The S&P 500 fell 1.3% to 4,204.36, and the Dow Jones Industrial Average was down 0.7% to 32,943.33. The Dow posted a fifth straight weekly loss — its longest losing streak since 2019. The Nasdaq Composite tumbled 2.2% to 12,843.81. Though all three indexes opened in the green, stocks took a turn after a new report showed U.S. consumer sentiment deteriorated more than expected in early March as consumers' inflation expectations soared to the highest since 1981. Elsewhere, version 8.6 of Telegram integrates the in-app camera option into the gallery, while a new navigation bar gives quick access to photos, files, location sharing, and more.
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