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Помогает ли PR выживать бизнесу в непростые времена🤷‍♀️🤷‍♀️
#WOWлица

Кризис — время, когда привычные стратегии дают сбой, а рынок ищет новые точки опоры. Может ли PR стать этим спасательным кругом?

💬 Алла Аксенова, основатель коммуникационного агентства PR Development и амбассадор WOW FEST, делится своим взглядом на роль PR в турбулентные времена. Как он помогает компаниям удерживать репутацию и сохранять связь с аудиторией? Читайте в карточках👆👆

😉 Делаете ставку на PR в кризис или переключаетесь на другие инструменты?

@wowfest
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Помогает ли PR выживать бизнесу в непростые времена🤷‍♀️🤷‍♀️
#WOWлица

Кризис — время, когда привычные стратегии дают сбой, а рынок ищет новые точки опоры. Может ли PR стать этим спасательным кругом?

💬 Алла Аксенова, основатель коммуникационного агентства PR Development и амбассадор WOW FEST, делится своим взглядом на роль PR в турбулентные времена. Как он помогает компаниям удерживать репутацию и сохранять связь с аудиторией? Читайте в карточках👆👆

😉 Делаете ставку на PR в кризис или переключаетесь на другие инструменты?

@wowfest

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Right now the digital security needs of Russians and Ukrainians are very different, and they lead to very different caveats about how to mitigate the risks associated with using Telegram. For Ukrainians in Ukraine, whose physical safety is at risk because they are in a war zone, digital security is probably not their highest priority. They may value access to news and communication with their loved ones over making sure that all of their communications are encrypted in such a manner that they are indecipherable to Telegram, its employees, or governments with court orders. The last couple days have exemplified that uncertainty. On Thursday, news emerged that talks in Turkey between the Russia and Ukraine yielded no positive result. But on Friday, Reuters reported that Russian President Vladimir Putin said there had been some “positive shifts” in talks between the two sides. Ukrainian President Volodymyr Zelensky said in a video message on Tuesday that Ukrainian forces "destroy the invaders wherever we can." Ukrainian forces have since put up a strong resistance to the Russian troops amid the war that has left hundreds of Ukrainian civilians, including children, dead, according to the United Nations. Ukrainian and international officials have accused Russia of targeting civilian populations with shelling and bombardments. The gold standard of encryption, known as end-to-end encryption, where only the sender and person who receives the message are able to see it, is available on Telegram only when the Secret Chat function is enabled. Voice and video calls are also completely encrypted.
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