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КРАСИВО, А СМЫСЛ? как и зачем делать осмысленный дизайн, а не просто трендовые картинки
Ирина Шмидт Дизайн-директор студии брендинга Deza из Петербурга. Руководит комплексными стратегическими проектами, сложными процессами и творческими людьми с 2012 года.
На лекции Ирина расскажет: • О том, как поменялась отрасль и отношение к брендингу • Что такое и из чего состоит современный бренд • Как смыслы влияют на брендинг (брендинг = стратегия + дизайн) • Почему красиво всегда идет во вторую очередь • И как найти и развить верную мысль
КРАСИВО, А СМЫСЛ? как и зачем делать осмысленный дизайн, а не просто трендовые картинки
Ирина Шмидт Дизайн-директор студии брендинга Deza из Петербурга. Руководит комплексными стратегическими проектами, сложными процессами и творческими людьми с 2012 года.
На лекции Ирина расскажет: • О том, как поменялась отрасль и отношение к брендингу • Что такое и из чего состоит современный бренд • Как смыслы влияют на брендинг (брендинг = стратегия + дизайн) • Почему красиво всегда идет во вторую очередь • И как найти и развить верную мысль
Since its launch in 2013, Telegram has grown from a simple messaging app to a broadcast network. Its user base isn’t as vast as WhatsApp’s, and its broadcast platform is a fraction the size of Twitter, but it’s nonetheless showing its use. While Telegram has been embroiled in controversy for much of its life, it has become a vital source of communication during the invasion of Ukraine. But, if all of this is new to you, let us explain, dear friends, what on Earth a Telegram is meant to be, and why you should, or should not, need to care. Now safely in France with his spouse and three of his children, Kliuchnikov scrolls through Telegram to learn about the devastation happening in his home country. The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. Meanwhile, a completely redesigned attachment menu appears when sending multiple photos or vides. Users can tap "X selected" (X being the number of items) at the top of the panel to preview how the album will look in the chat when it's sent, as well as rearrange or remove selected media. On Feb. 27, however, he admitted from his Russian-language account that "Telegram channels are increasingly becoming a source of unverified information related to Ukrainian events."
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