E.l.f Cosmetics подхватил тренд на сладости и рассылает свои новинки — масло для губ, стик для сияния и праймер, упакованные в желе (жаль, не съедобное).
И такой фуд-маркетинг реально работает: например, их коллеги Milk Makeup продали новые румяна, имитирующие мармелад, 45 тысяч раз за первые две недели.
А у вас появляется желание купить, если видите ассоциацию со сладким?
E.l.f Cosmetics подхватил тренд на сладости и рассылает свои новинки — масло для губ, стик для сияния и праймер, упакованные в желе (жаль, не съедобное).
И такой фуд-маркетинг реально работает: например, их коллеги Milk Makeup продали новые румяна, имитирующие мармелад, 45 тысяч раз за первые две недели.
А у вас появляется желание купить, если видите ассоциацию со сладким?
"Someone posing as a Ukrainian citizen just joins the chat and starts spreading misinformation, or gathers data, like the location of shelters," Tsekhanovska said, noting how false messages have urged Ukrainians to turn off their phones at a specific time of night, citing cybersafety. For Oleksandra Tsekhanovska, head of the Hybrid Warfare Analytical Group at the Kyiv-based Ukraine Crisis Media Center, the effects are both near- and far-reaching. But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford. In the past, it was noticed that through bulk SMSes, investors were induced to invest in or purchase the stocks of certain listed companies. Telegram has become more interventionist over time, and has steadily increased its efforts to shut down these accounts. But this has also meant that the company has also engaged with lawmakers more generally, although it maintains that it doesn’t do so willingly. For instance, in September 2021, Telegram reportedly blocked a chat bot in support of (Putin critic) Alexei Navalny during Russia’s most recent parliamentary elections. Pavel Durov was quoted at the time saying that the company was obliged to follow a “legitimate” law of the land. He added that as Apple and Google both follow the law, to violate it would give both platforms a reason to boot the messenger from its stores.
from kr
