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Sticky factor наше все

В конце января писал о странном sticky factor у сервиса коротких видео NUUM на основе их пресс-релиза. И даже добавлял примеры, какие показатели по sticky должны быть у сервисов разных типов.

Для примера также привел приложение Tinkoff, где на 2021 год sticky factor = 36%.

Теперь вышел обновленный релиз про NUUM. Все-таки акционеры не дураки.



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Sticky factor наше все

В конце января писал о странном sticky factor у сервиса коротких видео NUUM на основе их пресс-релиза. И даже добавлял примеры, какие показатели по sticky должны быть у сервисов разных типов.

Для примера также привел приложение Tinkoff, где на 2021 год sticky factor = 36%.

Теперь вышел обновленный релиз про NUUM. Все-таки акционеры не дураки.

BY Клёвый маркетинг Петра Бойцова




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At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. Recently, Durav wrote on his Telegram channel that users' right to privacy, in light of the war in Ukraine, is "sacred, now more than ever." Emerson Brooking, a disinformation expert at the Atlantic Council's Digital Forensic Research Lab, said: "Back in the Wild West period of content moderation, like 2014 or 2015, maybe they could have gotten away with it, but it stands in marked contrast with how other companies run themselves today." On Telegram’s website, it says that Pavel Durov “supports Telegram financially and ideologically while Nikolai (Duvov)’s input is technological.” Currently, the Telegram team is based in Dubai, having moved around from Berlin, London and Singapore after departing Russia. Meanwhile, the company which owns Telegram is registered in the British Virgin Islands. "He has kind of an old-school cyber-libertarian world view where technology is there to set you free," Maréchal said.
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