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Пуш от Сафронова
Тут за полгода накопилось уже много контента. Решил структурировать самый полезный — собрал ссылки на разбор всех PR-технологий в одном посте. 1. Пушистые и пернатые. 2. Пожаловались Бастрыкину. 3. «Сарафанное радио». 4. Statisfaction. 5. Машина против человека.…



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Вдогонку решил собрать и нескольких личных кейсов в одном посте:

1. Как я сделал предложение в игре Metro Exodus.
2. Эпический проект или как я поработал с Marvel.
3. Настойка на сгоревших лесах.
4. Варим контент: SMM-кейс Cofix.
5. Фотопроект «Память».
6. Человек-антиголубь.
7. Mythology of the Fjord.
8. Как я проиграл футболку «Ювентуса» с автографами команды за 7 минут.
9. «Наши истории» — как я занимался проектом о приёмных семьях.
10. Жорптица.
11. The secret place — шпионский экшен для журналистов.
12. Как я стал киберсвященником и собрал 6К подписчиков в TikTok.

#кейсы #pr

BY Пуш от Сафронова


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Telegram | DID YOU KNOW?

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Oleksandra Matviichuk, a Kyiv-based lawyer and head of the Center for Civil Liberties, called Durov’s position "very weak," and urged concrete improvements. At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. On Feb. 27, however, he admitted from his Russian-language account that "Telegram channels are increasingly becoming a source of unverified information related to Ukrainian events." Additionally, investors are often instructed to deposit monies into personal bank accounts of individuals who claim to represent a legitimate entity, and/or into an unrelated corporate account. To lend credence and to lure unsuspecting victims, perpetrators usually claim that their entity and/or the investment schemes are approved by financial authorities. But Kliuchnikov, the Ukranian now in France, said he will use Signal or WhatsApp for sensitive conversations, but questions around privacy on Telegram do not give him pause when it comes to sharing information about the war.
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