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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге
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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге

BY Sostav








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As such, the SC would like to remind investors to always exercise caution when evaluating investment opportunities, especially those promising unrealistically high returns with little or no risk. Investors should also never deposit money into someone’s personal bank account if instructed. At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. But because group chats and the channel features are not end-to-end encrypted, Galperin said user privacy is potentially under threat. The channel appears to be part of the broader information war that has developed following Russia's invasion of Ukraine. The Kremlin has paid Russian TikTok influencers to push propaganda, according to a Vice News investigation, while ProPublica found that fake Russian fact check videos had been viewed over a million times on Telegram. Oleksandra Matviichuk, a Kyiv-based lawyer and head of the Center for Civil Liberties, called Durov’s position "very weak," and urged concrete improvements.
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