On December 23rd, 2020, Pavel Durov posted to his channel that the company would need to start generating revenue. In early 2021, he added that any advertising on the platform would not use user data for targeting, and that it would be focused on βlarge one-to-many channels.β He pledged that ads would be βnon-intrusiveβ and that most users would simply not notice any change. He said that since his platform does not have the capacity to check all channels, it may restrict some in Russia and Ukraine "for the duration of the conflict," but then reversed course hours later after many users complained that Telegram was an important source of information. I want a secure messaging app, should I use Telegram? But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford. Markets continued to grapple with the economic and corporate earnings implications relating to the Russia-Ukraine conflict. βWe have a ton of uncertainty right now,β said Stephanie Link, chief investment strategist and portfolio manager at Hightower Advisors. βWeβre dealing with a war, weβre dealing with inflation. We donβt know what it means to earnings.β
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