Мы тут решили вспомнить самые заметные ребрендинги года. Их было много - вынужденных (продажи бизнеса локальному менеджменту продолжаются) и добровольных. Кто-то обновлял логотип и коммуникацию с аудиторией, а кто-то и название менял. Активный в этом плане был год.
Мы тут решили вспомнить самые заметные ребрендинги года. Их было много - вынужденных (продажи бизнеса локальному менеджменту продолжаются) и добровольных. Кто-то обновлял логотип и коммуникацию с аудиторией, а кто-то и название менял. Активный в этом плане был год.
On December 23rd, 2020, Pavel Durov posted to his channel that the company would need to start generating revenue. In early 2021, he added that any advertising on the platform would not use user data for targeting, and that it would be focused on “large one-to-many channels.” He pledged that ads would be “non-intrusive” and that most users would simply not notice any change. For example, WhatsApp restricted the number of times a user could forward something, and developed automated systems that detect and flag objectionable content. Either way, Durov says that he withdrew his resignation but that he was ousted from his company anyway. Subsequently, control of the company was reportedly handed to oligarchs Alisher Usmanov and Igor Sechin, both allegedly close associates of Russian leader Vladimir Putin. In February 2014, the Ukrainian people ousted pro-Russian president Viktor Yanukovych, prompting Russia to invade and annex the Crimean peninsula. By the start of April, Pavel Durov had given his notice, with TechCrunch saying at the time that the CEO had resisted pressure to suppress pages criticizing the Russian government. The perpetrators use various names to carry out the investment scams. They may also impersonate or clone licensed capital market intermediaries by using the names, logos, credentials, websites and other details of the legitimate entities to promote the illegal schemes.
from nl
