«Альфа-Капитал»: как укрепить бренд за счет маскота и собрать 200 млн просмотров
Креативная команда создала бычка Гаврюшу, который расширил способы соприкосновения с аудиторией и добавил новые смыслы позиционированию бренда.
Почему в инвесткомпании решились на создание виртуального персонажа и какие проекты появились на свет благодаря Гаврюше — Sostav рассказали представители «Альфа-Капитала».
«Альфа-Капитал»: как укрепить бренд за счет маскота и собрать 200 млн просмотров
Креативная команда создала бычка Гаврюшу, который расширил способы соприкосновения с аудиторией и добавил новые смыслы позиционированию бренда.
Почему в инвесткомпании решились на создание виртуального персонажа и какие проекты появились на свет благодаря Гаврюше — Sostav рассказали представители «Альфа-Капитала».
This provided opportunity to their linked entities to offload their shares at higher prices and make significant profits at the cost of unsuspecting retail investors. Telegram has gained a reputation as the “secure” communications app in the post-Soviet states, but whenever you make choices about your digital security, it’s important to start by asking yourself, “What exactly am I securing? And who am I securing it from?” These questions should inform your decisions about whether you are using the right tool or platform for your digital security needs. Telegram is certainly not the most secure messaging app on the market right now. Its security model requires users to place a great deal of trust in Telegram’s ability to protect user data. For some users, this may be good enough for now. For others, it may be wiser to move to a different platform for certain kinds of high-risk communications. Some people used the platform to organize ahead of the storming of the U.S. Capitol in January 2021, and last month Senator Mark Warner sent a letter to Durov urging him to curb Russian information operations on Telegram. In a message on his Telegram channel recently recounting the episode, Durov wrote: "I lost my company and my home, but would do it again – without hesitation." It is unclear who runs the account, although Russia's official Ministry of Foreign Affairs Twitter account promoted the Telegram channel on Saturday and claimed it was operated by "a group of experts & journalists."
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