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trend report hate 2025.pdf
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TRENDS REPORT 2025 от HATE AGENCY – окно в маркетинг будущего

Читается, понимается легко!
Много картинок и примеров.
Всё, как мы любим!

Кратко:

1️⃣ Явления, которые будут драйвить потребителя: ностальгия, бережное отношение к себе, возвращение к "корням", трушность, технопередоз, коммьюнити, азиатский вайб, обучение в легком формате;

2️⃣ Обзор каналов: telegram, стриминги, e-com, игровые стримы;

3️⃣ Форматы контента - куда инвестировать? Геймификация, AR/VR, креативный мерч, коллабы, креативные ивенты..

4️⃣ Дизайн-тренды: дофаминовый вайб

#тренды2025
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🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥
TRENDS REPORT 2025 от HATE AGENCY – окно в маркетинг будущего

Читается, понимается легко!
Много картинок и примеров.
Всё, как мы любим!

Кратко:

1️⃣ Явления, которые будут драйвить потребителя: ностальгия, бережное отношение к себе, возвращение к "корням", трушность, технопередоз, коммьюнити, азиатский вайб, обучение в легком формате;

2️⃣ Обзор каналов: telegram, стриминги, e-com, игровые стримы;

3️⃣ Форматы контента - куда инвестировать? Геймификация, AR/VR, креативный мерч, коллабы, креативные ивенты..

4️⃣ Дизайн-тренды: дофаминовый вайб

#тренды2025

BY BRANDятина


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Telegram | DID YOU KNOW?

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Founder Pavel Durov says tech is meant to set you free Official government accounts have also spread fake fact checks. An official Twitter account for the Russia diplomatic mission in Geneva shared a fake debunking video claiming without evidence that "Western and Ukrainian media are creating thousands of fake news on Russia every day." The video, which has amassed almost 30,000 views, offered a "how-to" spot misinformation. Telegram was co-founded by Pavel and Nikolai Durov, the brothers who had previously created VKontakte. VK is Russia’s equivalent of Facebook, a social network used for public and private messaging, audio and video sharing as well as online gaming. In January, SimpleWeb reported that VK was Russia’s fourth most-visited website, after Yandex, YouTube and Google’s Russian-language homepage. In 2016, Forbes’ Michael Solomon described Pavel Durov (pictured, below) as the “Mark Zuckerberg of Russia.” If you initiate a Secret Chat, however, then these communications are end-to-end encrypted and are tied to the device you are using. That means it’s less convenient to access them across multiple platforms, but you are at far less risk of snooping. Back in the day, Secret Chats received some praise from the EFF, but the fact that its standard system isn’t as secure earned it some criticism. If you’re looking for something that is considered more reliable by privacy advocates, then Signal is the EFF’s preferred platform, although that too is not without some caveats. In February 2014, the Ukrainian people ousted pro-Russian president Viktor Yanukovych, prompting Russia to invade and annex the Crimean peninsula. By the start of April, Pavel Durov had given his notice, with TechCrunch saying at the time that the CEO had resisted pressure to suppress pages criticizing the Russian government.
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