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А фот еще коллеги с Asian Film Market в Сингапуре прислали фото офлайн-активации Squid Games с неожиданным партнером — виски Johnnie Walker. С алкоголем коллабятся довольно редко, слишком много рисков, но выглядит любопытно!

🔥Лучшие кейсы промо кино и сериалов



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А фот еще коллеги с Asian Film Market в Сингапуре прислали фото офлайн-активации Squid Games с неожиданным партнером — виски Johnnie Walker. С алкоголем коллабятся довольно редко, слишком много рисков, но выглядит любопытно!

🔥Лучшие кейсы промо кино и сериалов

BY Идея — огонь! Маркетинг кино и сериалов










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Telegram | DID YOU KNOW?

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At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. In February 2014, the Ukrainian people ousted pro-Russian president Viktor Yanukovych, prompting Russia to invade and annex the Crimean peninsula. By the start of April, Pavel Durov had given his notice, with TechCrunch saying at the time that the CEO had resisted pressure to suppress pages criticizing the Russian government. The next bit isn’t clear, but Durov reportedly claimed that his resignation, dated March 21st, was an April Fools’ prank. TechCrunch implies that it was a matter of principle, but it’s hard to be clear on the wheres, whos and whys. Similarly, on April 17th, the Moscow Times quoted Durov as saying that he quit the company after being pressured to reveal account details about Ukrainians protesting the then-president Viktor Yanukovych. "For Telegram, accountability has always been a problem, which is why it was so popular even before the full-scale war with far-right extremists and terrorists from all over the world," she told AFP from her safe house outside the Ukrainian capital. Despite Telegram's origins, its approach to users' security has privacy advocates worried.
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Telegram Идея — огонь! Маркетинг кино и сериалов
FROM American