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Месячный охват (MAU) пяти самых крупных соцсетей/соцмедиа в России за год, млн чел

Сентябрь 2023:
1️⃣📹 YouTube - 94.8 млн (-0.7% к августу 2023 года)
2️⃣💬 ВКонтакте - 88.0 млн (+0.1%)
3️⃣💬Telegram - 81.5 млн (-0.2%)
4️⃣❇️ Дзен - 78.0 млн (-2.5%)
5️⃣📹TikTok - 67.6 млн (+0.9%)

Сентябрь 2023 vs Сентябрь 2022 (Y/Y, %)
1️⃣💬Telegram: +16.5%
2️⃣📹TikTok: +6.6%
3️⃣💬 ВКонтакте: +4.3%
4️⃣📹 YouTube: +3.7%

- ВКонтакте показал в сентябре рекордный для себя показатель MAU, впервые достигнув отметки в 88 млн
- Telegram, обогнав в июле Дзен, уже не отдает третье место по MAU после YouTube и ВКонтакте
- данные по дневной аудитории (DAU) тут

Источник: Mediascope Cross Web, desktop+mobile, Вся Россия, 12+

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Месячный охват (MAU) пяти самых крупных соцсетей/соцмедиа в России за год, млн чел

Сентябрь 2023:
1️⃣📹 YouTube - 94.8 млн (-0.7% к августу 2023 года)
2️⃣💬 ВКонтакте - 88.0 млн (+0.1%)
3️⃣💬Telegram - 81.5 млн (-0.2%)
4️⃣❇️ Дзен - 78.0 млн (-2.5%)
5️⃣📹TikTok - 67.6 млн (+0.9%)

Сентябрь 2023 vs Сентябрь 2022 (Y/Y, %)
1️⃣💬Telegram: +16.5%
2️⃣📹TikTok: +6.6%
3️⃣💬 ВКонтакте: +4.3%
4️⃣📹 YouTube: +3.7%

- ВКонтакте показал в сентябре рекордный для себя показатель MAU, впервые достигнув отметки в 88 млн
- Telegram, обогнав в июле Дзен, уже не отдает третье место по MAU после YouTube и ВКонтакте
- данные по дневной аудитории (DAU) тут

Источник: Mediascope Cross Web, desktop+mobile, Вся Россия, 12+

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Founder Pavel Durov says tech is meant to set you free Soloviev also promoted the channel in a post he shared on his own Telegram, which has 580,000 followers. The post recommended his viewers subscribe to "War on Fakes" in a time of fake news. Overall, extreme levels of fear in the market seems to have morphed into something more resembling concern. For example, the Cboe Volatility Index fell from its 2022 peak of 36, which it hit Monday, to around 30 on Friday, a sign of easing tensions. Meanwhile, while the price of WTI crude oil slipped from Sunday’s multiyear high $130 of barrel to $109 a pop. Markets have been expecting heavy restrictions on Russian oil, some of which the U.S. has already imposed, and that would reduce the global supply and bring about even more burdensome inflation. Since its launch in 2013, Telegram has grown from a simple messaging app to a broadcast network. Its user base isn’t as vast as WhatsApp’s, and its broadcast platform is a fraction the size of Twitter, but it’s nonetheless showing its use. While Telegram has been embroiled in controversy for much of its life, it has become a vital source of communication during the invasion of Ukraine. But, if all of this is new to you, let us explain, dear friends, what on Earth a Telegram is meant to be, and why you should, or should not, need to care.
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