Соцсеть LOOKY взяла премию AdIndex Awardsза интеграцию ИИ-технологий в культуру
Награда присуждена за проект «Цифровой кочевник», реализованный LOOKY совместно с Государственным историческим музеем. В рамках выставки «Дикое поле. В вечном движении» в музее была развернута экспозиция соцсети с использованием современных VR и AI-технологий.
Креативный директор LOOKY Артём Коновалов пояснил, как соцсеть реализовала проект ☝️
Соцсеть LOOKY взяла премию AdIndex Awardsза интеграцию ИИ-технологий в культуру
Награда присуждена за проект «Цифровой кочевник», реализованный LOOKY совместно с Государственным историческим музеем. В рамках выставки «Дикое поле. В вечном движении» в музее была развернута экспозиция соцсети с использованием современных VR и AI-технологий.
Креативный директор LOOKY Артём Коновалов пояснил, как соцсеть реализовала проект ☝️
At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. Oh no. There’s a certain degree of myth-making around what exactly went on, so take everything that follows lightly. Telegram was originally launched as a side project by the Durov brothers, with Nikolai handling the coding and Pavel as CEO, while both were at VK. After fleeing Russia, the brothers founded Telegram as a way to communicate outside the Kremlin's orbit. They now run it from Dubai, and Pavel Durov says it has more than 500 million monthly active users. Perpetrators of such fraud use various marketing techniques to attract subscribers on their social media channels.
from ru
