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Заметили на полках одного из ритейлеров тартар из форели от "РостФиш". До этого в рознице такого формата мы не видели, если не считать ready-to-eat-продукции.

Тартар сейчас дико популярен. На деле же это просто нарезанные кусочки рыбы. Потребитель может спокойно их и сам нарезать, но задача производителя его от этого избавить, а себе забрать добавленную стоимость.

Уверены, что скоро крупные производители типа "Русского моря" или "Балтийского берега" тоже добавят в ассортимент тартар из лосося.



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Заметили на полках одного из ритейлеров тартар из форели от "РостФиш". До этого в рознице такого формата мы не видели, если не считать ready-to-eat-продукции.

Тартар сейчас дико популярен. На деле же это просто нарезанные кусочки рыбы. Потребитель может спокойно их и сам нарезать, но задача производителя его от этого избавить, а себе забрать добавленную стоимость.

Уверены, что скоро крупные производители типа "Русского моря" или "Балтийского берега" тоже добавят в ассортимент тартар из лосося.

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