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💡 Взгляд в 2025: что меняется в PR?

Связи с общественностью продолжают трансформироваться под влиянием технологий, ожиданий аудитории и мировой и национальной повесток.

При разработке PR-стратегий на будущий год важно учитывать ключевые изменения на рынке.

🔍 Мы собрали для вас 6 глобальных тенденции, которые будут формировать PR в 2025 году.

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💡 Взгляд в 2025: что меняется в PR?

Связи с общественностью продолжают трансформироваться под влиянием технологий, ожиданий аудитории и мировой и национальной повесток.

При разработке PR-стратегий на будущий год важно учитывать ключевые изменения на рынке.

🔍 Мы собрали для вас 6 глобальных тенденции, которые будут формировать PR в 2025 году.

PR by FRC

BY #PRinB2B | B2B Journal









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Telegram | DID YOU KNOW?

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On February 27th, Durov posted that Channels were becoming a source of unverified information and that the company lacks the ability to check on their veracity. He urged users to be mistrustful of the things shared on Channels, and initially threatened to block the feature in the countries involved for the length of the war, saying that he didn’t want Telegram to be used to aggravate conflict or incite ethnic hatred. He did, however, walk back this plan when it became clear that they had also become a vital communications tool for Ukrainian officials and citizens to help coordinate their resistance and evacuations. If you initiate a Secret Chat, however, then these communications are end-to-end encrypted and are tied to the device you are using. That means it’s less convenient to access them across multiple platforms, but you are at far less risk of snooping. Back in the day, Secret Chats received some praise from the EFF, but the fact that its standard system isn’t as secure earned it some criticism. If you’re looking for something that is considered more reliable by privacy advocates, then Signal is the EFF’s preferred platform, although that too is not without some caveats. Friday’s performance was part of a larger shift. For the week, the Dow, S&P 500 and Nasdaq fell 2%, 2.9%, and 3.5%, respectively. So, uh, whenever I hear about Telegram, it’s always in relation to something bad. What gives? And indeed, volatility has been a hallmark of the market environment so far in 2022, with the S&P 500 still down more than 10% for the year-to-date after first sliding into a correction last month. The CBOE Volatility Index, or VIX, has held at a lofty level of more than 30.
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