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кадр из промо коллаборации Исамайи Френч с Nike, очевидно, вдохновлен великой маркетинговой историей:

1996 год, пресс-конференция Олимпийских игр в Атланте, спринтер Линфорд Кристи в линзах с лого Puma. при этом эксклюзивным спонсором мероприятия был бренд Reebok, запрещающий спортсменам появляться в одежде с другими логотипами))

газеты тогда писали: «Puma made more British headlines last week during the Olympics than any of the event’s official sponsors». вот что значит продуманное продвижение!



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кадр из промо коллаборации Исамайи Френч с Nike, очевидно, вдохновлен великой маркетинговой историей:

1996 год, пресс-конференция Олимпийских игр в Атланте, спринтер Линфорд Кристи в линзах с лого Puma. при этом эксклюзивным спонсором мероприятия был бренд Reebok, запрещающий спортсменам появляться в одежде с другими логотипами))

газеты тогда писали: «Puma made more British headlines last week during the Olympics than any of the event’s official sponsors». вот что значит продуманное продвижение!

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