Парад Новогодних Реклам. День 12. «Мальчик и осьминог» от Disney (США), 2024
У нас свежак! Работа этого года от Тайки Вайтити.
✅Что классно:
🟡красивая нетипичная big idea «The greatest journeys start with a dream» 🟡крутая проработанная анимация осьминога (взгляд точно может конкурировать со шрековским котом)) 🟡неочевидно и органично в хрон вписан бренд
⁉️Что не очень классно:
🔴мне не хватило связки большой идеи с собственно Рождеством 🔴основная идея ролика не дожата: очевидно, речь про мечты осьминожика, но мы не видели, как он мечтает, и насколько его мечты «big»
Парад Новогодних Реклам. День 12. «Мальчик и осьминог» от Disney (США), 2024
У нас свежак! Работа этого года от Тайки Вайтити.
✅Что классно:
🟡красивая нетипичная big idea «The greatest journeys start with a dream» 🟡крутая проработанная анимация осьминога (взгляд точно может конкурировать со шрековским котом)) 🟡неочевидно и органично в хрон вписан бренд
⁉️Что не очень классно:
🔴мне не хватило связки большой идеи с собственно Рождеством 🔴основная идея ролика не дожата: очевидно, речь про мечты осьминожика, но мы не видели, как он мечтает, и насколько его мечты «big»
#парадновогоднихреклам
BY Большой Рахмет
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Official government accounts have also spread fake fact checks. An official Twitter account for the Russia diplomatic mission in Geneva shared a fake debunking video claiming without evidence that "Western and Ukrainian media are creating thousands of fake news on Russia every day." The video, which has amassed almost 30,000 views, offered a "how-to" spot misinformation. WhatsApp, a rival messaging platform, introduced some measures to counter disinformation when Covid-19 was first sweeping the world. On December 23rd, 2020, Pavel Durov posted to his channel that the company would need to start generating revenue. In early 2021, he added that any advertising on the platform would not use user data for targeting, and that it would be focused on “large one-to-many channels.” He pledged that ads would be “non-intrusive” and that most users would simply not notice any change. Pavel Durov, Telegram's CEO, is known as "the Russian Mark Zuckerberg," for co-founding VKontakte, which is Russian for "in touch," a Facebook imitator that became the country's most popular social networking site. The War on Fakes channel has repeatedly attempted to push conspiracies that footage from Ukraine is somehow being falsified. One post on the channel from February 24 claimed without evidence that a widely viewed photo of a Ukrainian woman injured in an airstrike in the city of Chuhuiv was doctored and that the woman was seen in a different photo days later without injuries. The post, which has over 600,000 views, also baselessly claimed that the woman's blood was actually makeup or grape juice.
from tw