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Кстати, наглядным примером, почему гонка за краткосрочными KPI и красивой отчетностью несёт за собой стратегический провал, являет собой Минобороны РФ последних дней эдак трёх. Всем топ-менеджерам и маркетолохам на заметку. Гонка за лидами, вера в лендинги с директом и "ежедневная отчётность" обычно заканчивается так же. Хотя, как показывает практика, те плохо усваивают даже такие наглядные примеры.
Кстати, наглядным примером, почему гонка за краткосрочными KPI и красивой отчетностью несёт за собой стратегический провал, являет собой Минобороны РФ последних дней эдак трёх. Всем топ-менеджерам и маркетолохам на заметку. Гонка за лидами, вера в лендинги с директом и "ежедневная отчётность" обычно заканчивается так же. Хотя, как показывает практика, те плохо усваивают даже такие наглядные примеры.
BY Маркетинг WHOяркетинг
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You may recall that, back when Facebook started changing WhatsApp’s terms of service, a number of news outlets reported on, and even recommended, switching to Telegram. Pavel Durov even said that users should delete WhatsApp “unless you are cool with all of your photos and messages becoming public one day.” But Telegram can’t be described as a more-secure version of WhatsApp. The regulator said it has been undertaking several campaigns to educate the investors to be vigilant while taking investment decisions based on stock tips. Pavel Durov, a billionaire who embraces an all-black wardrobe and is often compared to the character Neo from "the Matrix," funds Telegram through his personal wealth and debt financing. And despite being one of the world's most popular tech companies, Telegram reportedly has only about 30 employees who defer to Durov for most major decisions about the platform. But Kliuchnikov, the Ukranian now in France, said he will use Signal or WhatsApp for sensitive conversations, but questions around privacy on Telegram do not give him pause when it comes to sharing information about the war. Telegram, which does little policing of its content, has also became a hub for Russian propaganda and misinformation. Many pro-Kremlin channels have become popular, alongside accounts of journalists and other independent observers.
from tw
