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Как питчить «Известия»? Рассказывает замредактора «Известий»

Пробуем новую рубрику — журналисты сами рассказывают, как их питчить. Сегодняшний спикер — Женя Перцева, она работает в отделе бизнес «Известий» и ведёт свой женский канал о коммуникациях «Девочки/Перцева».

Смотрим и записываем, господа пиарщики 📝

#как_питчить

@prhubmoscow
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Как питчить «Известия»? Рассказывает замредактора «Известий»

Пробуем новую рубрику — журналисты сами рассказывают, как их питчить. Сегодняшний спикер — Женя Перцева, она работает в отделе бизнес «Известий» и ведёт свой женский канал о коммуникациях «Девочки/Перцева».

Смотрим и записываем, господа пиарщики 📝

#как_питчить

@prhubmoscow

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Additionally, investors are often instructed to deposit monies into personal bank accounts of individuals who claim to represent a legitimate entity, and/or into an unrelated corporate account. To lend credence and to lure unsuspecting victims, perpetrators usually claim that their entity and/or the investment schemes are approved by financial authorities. Ukrainian forces have since put up a strong resistance to the Russian troops amid the war that has left hundreds of Ukrainian civilians, including children, dead, according to the United Nations. Ukrainian and international officials have accused Russia of targeting civilian populations with shelling and bombardments. The channel appears to be part of the broader information war that has developed following Russia's invasion of Ukraine. The Kremlin has paid Russian TikTok influencers to push propaganda, according to a Vice News investigation, while ProPublica found that fake Russian fact check videos had been viewed over a million times on Telegram. The next bit isn’t clear, but Durov reportedly claimed that his resignation, dated March 21st, was an April Fools’ prank. TechCrunch implies that it was a matter of principle, but it’s hard to be clear on the wheres, whos and whys. Similarly, on April 17th, the Moscow Times quoted Durov as saying that he quit the company after being pressured to reveal account details about Ukrainians protesting the then-president Viktor Yanukovych. Pavel Durov, a billionaire who embraces an all-black wardrobe and is often compared to the character Neo from "the Matrix," funds Telegram through his personal wealth and debt financing. And despite being one of the world's most popular tech companies, Telegram reportedly has only about 30 employees who defer to Durov for most major decisions about the platform.
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