Вспоминаем эпизод курса Президентского фонда культурных инициатив «Медиаупаковка “Под ключ”»!
Генеральный продюсер продюсерского центра «Мувистарт», член Совета Фонда поддержки регионального кинематографа Дмитрий Якунин рассказал, почему трейлер, актёрские интервью и продвижение в соцсетях — это залог успешного кинопроекта. Вы узнаете, как провести анализ целевой аудитории и сколько денег нужно заложить на рекламу фильма.
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Вспоминаем эпизод курса Президентского фонда культурных инициатив «Медиаупаковка “Под ключ”»!
Генеральный продюсер продюсерского центра «Мувистарт», член Совета Фонда поддержки регионального кинематографа Дмитрий Якунин рассказал, почему трейлер, актёрские интервью и продвижение в соцсетях — это залог успешного кинопроекта. Вы узнаете, как провести анализ целевой аудитории и сколько денег нужно заложить на рекламу фильма.
Изучайте карточки, смотрите видео и делитесь ими с коллегами!
Since its launch in 2013, Telegram has grown from a simple messaging app to a broadcast network. Its user base isn’t as vast as WhatsApp’s, and its broadcast platform is a fraction the size of Twitter, but it’s nonetheless showing its use. While Telegram has been embroiled in controversy for much of its life, it has become a vital source of communication during the invasion of Ukraine. But, if all of this is new to you, let us explain, dear friends, what on Earth a Telegram is meant to be, and why you should, or should not, need to care. At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. In 2014, Pavel Durov fled the country after allies of the Kremlin took control of the social networking site most know just as VK. Russia's intelligence agency had asked Durov to turn over the data of anti-Kremlin protesters. Durov refused to do so. "Markets were cheering this economic recovery and return to strong economic growth, but the cheers will turn to tears if the inflation outbreak pushes businesses and consumers to the brink of recession," he added. After fleeing Russia, the brothers founded Telegram as a way to communicate outside the Kremlin's orbit. They now run it from Dubai, and Pavel Durov says it has more than 500 million monthly active users.
from ua
