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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге
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Бегемотизация контента

Крохотный бегемот Moo Deng, появившийся на свет в открытом зоопарке Кхао Кхео, свел с ума весь цифровой мир.

Агентство Motive agency&production рассказало о феномене и объяснило, как милашки влияют на рекламный бизнес.

Бренды моментально вскочили на спинку этого тренда и тиражируют образ румяной милашки из самых корыстных побуждений.

Покатаемся на нем и мы!

😀Пожалуй, лучший телеграм-канал о маркетинге

BY Sostav








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The message was not authentic, with the real Zelenskiy soon denying the claim on his official Telegram channel, but the incident highlighted a major problem: disinformation quickly spreads unchecked on the encrypted app. Elsewhere, version 8.6 of Telegram integrates the in-app camera option into the gallery, while a new navigation bar gives quick access to photos, files, location sharing, and more. That hurt tech stocks. For the past few weeks, the 10-year yield has traded between 1.72% and 2%, as traders moved into the bond for safety when Russia headlines were ugly—and out of it when headlines improved. Now, the yield is touching its pandemic-era high. If the yield breaks above that level, that could signal that it’s on a sustainable path higher. Higher long-dated bond yields make future profits less valuable—and many tech companies are valued on the basis of profits forecast for many years in the future. Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones. On Feb. 27, however, he admitted from his Russian-language account that "Telegram channels are increasingly becoming a source of unverified information related to Ukrainian events."
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