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Ребрендинг пыльного, скучного "Меломана" в интересный "Marwin" - один из лучших кейсов в независимом Казахстане.

Создать атмосферу покупок, где не жалко потратить, и самое важное переплатить за весь ассортимент, уйти довольным и потом ещё раз прийти за покупками — дорогого стоит.

Желаю новой команде не потерять эту особенность )



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Ребрендинг пыльного, скучного "Меломана" в интересный "Marwin" - один из лучших кейсов в независимом Казахстане.

Создать атмосферу покупок, где не жалко потратить, и самое важное переплатить за весь ассортимент, уйти довольным и потом ещё раз прийти за покупками — дорогого стоит.

Желаю новой команде не потерять эту особенность )

BY Маркетинг в Казахстане ⛩




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As a result, the pandemic saw many newcomers to Telegram, including prominent anti-vaccine activists who used the app's hands-off approach to share false information on shots, a study from the Institute for Strategic Dialogue shows. On December 23rd, 2020, Pavel Durov posted to his channel that the company would need to start generating revenue. In early 2021, he added that any advertising on the platform would not use user data for targeting, and that it would be focused on “large one-to-many channels.” He pledged that ads would be “non-intrusive” and that most users would simply not notice any change. The account, "War on Fakes," was created on February 24, the same day Russian President Vladimir Putin announced a "special military operation" and troops began invading Ukraine. The page is rife with disinformation, according to The Atlantic Council's Digital Forensic Research Lab, which studies digital extremism and published a report examining the channel. Just days after Russia invaded Ukraine, Durov wrote that Telegram was "increasingly becoming a source of unverified information," and he worried about the app being used to "incite ethnic hatred." And indeed, volatility has been a hallmark of the market environment so far in 2022, with the S&P 500 still down more than 10% for the year-to-date after first sliding into a correction last month. The CBOE Volatility Index, or VIX, has held at a lofty level of more than 30.
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