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Не соглашаюсь с Ярославом Федосеевым

Главный вопрос в пиаре, который позволяет объяснить значимость и содержательность той или иной стратегии или инструмента и себе, и заказчику, не «Почему?», а «Зачем?».

Вопрос «Зачем?» — про контроль и ответственность человека за происходящее вокруг. Про ясное целеполагание. Вопрос «почему?» — отчасти про неуправляемость и оправдания. Пиарщик же иногда может оправдываться за клиента, но никогда не должен оправдываться за себя)



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Не соглашаюсь с Ярославом Федосеевым

Главный вопрос в пиаре, который позволяет объяснить значимость и содержательность той или иной стратегии или инструмента и себе, и заказчику, не «Почему?», а «Зачем?».

Вопрос «Зачем?» — про контроль и ответственность человека за происходящее вокруг. Про ясное целеполагание. Вопрос «почему?» — отчасти про неуправляемость и оправдания. Пиарщик же иногда может оправдываться за клиента, но никогда не должен оправдываться за себя)

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The S&P 500 fell 1.3% to 4,204.36, and the Dow Jones Industrial Average was down 0.7% to 32,943.33. The Dow posted a fifth straight weekly loss — its longest losing streak since 2019. The Nasdaq Composite tumbled 2.2% to 12,843.81. Though all three indexes opened in the green, stocks took a turn after a new report showed U.S. consumer sentiment deteriorated more than expected in early March as consumers' inflation expectations soared to the highest since 1981. Again, in contrast to Facebook, Google and Twitter, Telegram's founder Pavel Durov runs his company in relative secrecy from Dubai. At this point, however, Durov had already been working on Telegram with his brother, and further planned a mobile-first social network with an explicit focus on anti-censorship. Later in April, he told TechCrunch that he had left Russia and had “no plans to go back,” saying that the nation was currently “incompatible with internet business at the moment.” He added later that he was looking for a country that matched his libertarian ideals to base his next startup. Stocks dropped on Friday afternoon, as gains made earlier in the day on hopes for diplomatic progress between Russia and Ukraine turned to losses. Technology stocks were hit particularly hard by higher bond yields. The next bit isn’t clear, but Durov reportedly claimed that his resignation, dated March 21st, was an April Fools’ prank. TechCrunch implies that it was a matter of principle, but it’s hard to be clear on the wheres, whos and whys. Similarly, on April 17th, the Moscow Times quoted Durov as saying that he quit the company after being pressured to reveal account details about Ukrainians protesting the then-president Viktor Yanukovych.
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