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Про копирайтинг

Да, такой пост уже был – делала его для закрепа. Но он куда-то исчез, поэтому дублирую.

Тем более сегодня жду в гости коллег-копирайтеров, да и пользы много не бывает ❤️

▪️ Заповеди дурного копирайтера

▪️ Заголовок, который продаёт

▪️ Кликбейт: быть или не быть?

▪️ Зачем вы ставите точку в заголовке?!

▪️ Ювелирное использование эмоджи

▪️ Бриф на текст

▪️ Про знаки

▪️ Ну ё–моё: где точки над ё?!

▪️ Искажённая вежливость

▪️ Круговорот авторского контента

▪️ Тестовое: писать или послать

▪️
Как найти работу копирайтеру?

Многогранная Штейман

#копирайтинг

BY Многогранная Штейман | Тексты и книги


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Telegram | DID YOU KNOW?

Date: |

Asked about its stance on disinformation, Telegram spokesperson Remi Vaughn told AFP: "As noted by our CEO, the sheer volume of information being shared on channels makes it extremely difficult to verify, so it's important that users double-check what they read." The account, "War on Fakes," was created on February 24, the same day Russian President Vladimir Putin announced a "special military operation" and troops began invading Ukraine. The page is rife with disinformation, according to The Atlantic Council's Digital Forensic Research Lab, which studies digital extremism and published a report examining the channel. "Like the bombing of the maternity ward in Mariupol," he said, "Even before it hits the news, you see the videos on the Telegram channels." The company maintains that it cannot act against individual or group chats, which are “private amongst their participants,” but it will respond to requests in relation to sticker sets, channels and bots which are publicly available. During the invasion of Ukraine, Pavel Durov has wrestled with this issue a lot more prominently than he has before. Channels like Donbass Insider and Bellum Acta, as reported by Foreign Policy, started pumping out pro-Russian propaganda as the invasion began. So much so that the Ukrainian National Security and Defense Council issued a statement labeling which accounts are Russian-backed. Ukrainian officials, in potential violation of the Geneva Convention, have shared imagery of dead and captured Russian soldiers on the platform. Russians and Ukrainians are both prolific users of Telegram. They rely on the app for channels that act as newsfeeds, group chats (both public and private), and one-to-one communication. Since the Russian invasion of Ukraine, Telegram has remained an important lifeline for both Russians and Ukrainians, as a way of staying aware of the latest news and keeping in touch with loved ones.
from vn


Telegram Многогранная Штейман | Тексты и книги
FROM American