🔵 Не панацея, но шанс выделиться: как использовать вирусные мемы в продвижении
Мемы — эффективный способ привлечения внимания и увеличения охватов в рекламе и SMM. Однако их актуальность угасает стремительно, а брендам важно успевать адаптироваться. Как использовать мемы так, чтобы они приносили пользу, а не выглядели устаревшими или неуместными, рассказываем в посте.
🔵 Не панацея, но шанс выделиться: как использовать вирусные мемы в продвижении
Мемы — эффективный способ привлечения внимания и увеличения охватов в рекламе и SMM. Однако их актуальность угасает стремительно, а брендам важно успевать адаптироваться. Как использовать мемы так, чтобы они приносили пользу, а не выглядели устаревшими или неуместными, рассказываем в посте.
Founder Pavel Durov says tech is meant to set you free Unlike Silicon Valley giants such as Facebook and Twitter, which run very public anti-disinformation programs, Brooking said: "Telegram is famously lax or absent in its content moderation policy." Right now the digital security needs of Russians and Ukrainians are very different, and they lead to very different caveats about how to mitigate the risks associated with using Telegram. For Ukrainians in Ukraine, whose physical safety is at risk because they are in a war zone, digital security is probably not their highest priority. They may value access to news and communication with their loved ones over making sure that all of their communications are encrypted in such a manner that they are indecipherable to Telegram, its employees, or governments with court orders. Telegram does offer end-to-end encrypted communications through Secret Chats, but this is not the default setting. Standard conversations use the MTProto method, enabling server-client encryption but with them stored on the server for ease-of-access. This makes using Telegram across multiple devices simple, but also means that the regular Telegram chats you’re having with folks are not as secure as you may believe. Messages are not fully encrypted by default. That means the company could, in theory, access the content of the messages, or be forced to hand over the data at the request of a government.
from vn
