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Зритель, может, проблемой и не озабочен. А вот на месте маркетинговых отделов мы бы напряглись. Все же, зарубежные площадки забрали с собой солидные рекламные бюджеты. И в случае возвращения тех же "Нетфликсов" и "Диснеев", придется конкурировать с грозной пиар-машиной, что непросто, даже если отечественный контент ну очень хороший.
Зритель, может, проблемой и не озабочен. А вот на месте маркетинговых отделов мы бы напряглись. Все же, зарубежные площадки забрали с собой солидные рекламные бюджеты. И в случае возвращения тех же "Нетфликсов" и "Диснеев", придется конкурировать с грозной пиар-машиной, что непросто, даже если отечественный контент ну очень хороший.
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What distinguishes the app from competitors is its use of what's known as channels: Public or private feeds of photos and videos that can be set up by one person or an organization. The channels have become popular with on-the-ground journalists, aid workers and Ukrainian President Volodymyr Zelenskyy, who broadcasts on a Telegram channel. The channels can be followed by an unlimited number of people. Unlike Facebook, Twitter and other popular social networks, there is no advertising on Telegram and the flow of information is not driven by an algorithm. The original Telegram channel has expanded into a web of accounts for different locations, including specific pages made for individual Russian cities. There's also an English-language website, which states it is owned by the people who run the Telegram channels. "Someone posing as a Ukrainian citizen just joins the chat and starts spreading misinformation, or gathers data, like the location of shelters," Tsekhanovska said, noting how false messages have urged Ukrainians to turn off their phones at a specific time of night, citing cybersafety. "The inflation fire was already hot and now with war-driven inflation added to the mix, it will grow even hotter, setting off a scramble by the world’s central banks to pull back their stimulus earlier than expected," Chris Rupkey, chief economist at FWDBONDS, wrote in an email. "A spike in inflation rates has preceded economic recessions historically and this time prices have soared to levels that once again pose a threat to growth." It is unclear who runs the account, although Russia's official Ministry of Foreign Affairs Twitter account promoted the Telegram channel on Saturday and claimed it was operated by "a group of experts & journalists."
from vn