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🐆 Теперь по буквам

Компания Jaguar впервые за 90 лет представила новый логотип. Теперь в нем нет объемного изображения кошки — только перевернутые буквы J и R. А новым слоганом британской компании станет фраза Copy Nothing, авторство которой приписывают основателю бренда сэру Уильяму Лайонсу.

Как вам такие изменения?

👍 — Современно
👎 — Старая версия лучше
🔥 — Верните ягуара в Jaguar

😀Пожалуй, лучший телеграм-канал о маркетинге
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🐆 Теперь по буквам

Компания Jaguar впервые за 90 лет представила новый логотип. Теперь в нем нет объемного изображения кошки — только перевернутые буквы J и R. А новым слоганом британской компании станет фраза Copy Nothing, авторство которой приписывают основателю бренда сэру Уильяму Лайонсу.

Как вам такие изменения?

👍 — Современно
👎 — Старая версия лучше
🔥 — Верните ягуара в Jaguar

😀Пожалуй, лучший телеграм-канал о маркетинге

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Telegram | DID YOU KNOW?

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At the start of 2018, the company attempted to launch an Initial Coin Offering (ICO) which would enable it to enable payments (and earn the cash that comes from doing so). The initial signals were promising, especially given Telegram’s user base is already fairly crypto-savvy. It raised an initial tranche of cash – worth more than a billion dollars – to help develop the coin before opening sales to the public. Unfortunately, third-party sales of coins bought in those initial fundraising rounds raised the ire of the SEC, which brought the hammer down on the whole operation. In 2020, officials ordered Telegram to pay a fine of $18.5 million and hand back much of the cash that it had raised. The last couple days have exemplified that uncertainty. On Thursday, news emerged that talks in Turkey between the Russia and Ukraine yielded no positive result. But on Friday, Reuters reported that Russian President Vladimir Putin said there had been some “positive shifts” in talks between the two sides. This provided opportunity to their linked entities to offload their shares at higher prices and make significant profits at the cost of unsuspecting retail investors. Unlike Silicon Valley giants such as Facebook and Twitter, which run very public anti-disinformation programs, Brooking said: "Telegram is famously lax or absent in its content moderation policy." Telegram, which does little policing of its content, has also became a hub for Russian propaganda and misinformation. Many pro-Kremlin channels have become popular, alongside accounts of journalists and other independent observers.
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