Ordinary Magic Strawberry Field Effect Technology is a circuit that gives musical effects of tube-based circuits used in consoles, compressors, equalizers. It is not an “emulation” or “modelling”, we’ve been just trying to achieve that special effect we heard when using all that tube gear.

We think emulation is boring and the wrong point to start with. What do we end with by constantly repeating the past? Why don’t we just learn the best ideas and try to push them further?

What if we can analyse the effects of some widely used preamps, compressors, consoles, etc., and then try to get an essence, a crux of everything we love about them, but without unwanted side-effects?
That’s what we’re trying to do.

Instruments that sound good inspire better music, and it's a struggle to make music with bad-sounding instruments, irrespective of how talented you might be.

That's why we make Ordinary Magic Desktop Channel - good sound, better music.

Available while in stock and for order, worldwide shipping.

PM for details.

Harmonics

A much beloved by respectable mastering engineers, MJUC compressor indeed shows pretty nice vari-mu style behavior when needle not moving… just as Ordinary Magic Desktop does, with a much greater detail, as seen here (bouncing on “release”!)

// pink - MJUC, red - OMD

"The sound we perceive is generated in our heads from the stimuli we receive from our ears - and in fact even at the limit from our eyes and other stimuli too. It's an inner 'experience'.

This fact is not lost on the way we engineer processing to stimulate a desired effect.

Sound engineering is primarily an artistic process - and what we require from our audio tech is to provide us with the artistic tools we need and deliver the results in a reliable and consistent fashion. Audio tech should ideally be our slave - and not our master.

Much of the pseudo-tech from market creation and other commercial sources tends to undermine this IMVHO - because it entrains people in a kind of everlasting round-robin diversion from the real process of making art. In the middle of this confusion, people eventually seek out 'rules' to get what they need - which undermines the real need, which is to create art themselves, by whatever means at their disposal.

Some of the most successful art in modern music has been created by people who stuck their necks out and did what swathes of the 'intelligentsia' of the times would deeply frown upon :-)"

Paul Frindle.

FOH+recording yesterday.
Next: mixing, using our own (made by us) tools + Tokyo Dawn treasures.

Black friday plugins sales - all in one table with links:

https://synthanatomy.com/2024/11/black-friday-plugin-deals-2024-and-freebies-for-music-producers.html

This one is totally recommended:

https://www.pluginboutique.com/manufacturers/231-Tokyo-Dawn-Labs?a_aid=5640b17f636ee

In many ways designing equipment for music production is akin to designing a musical instrument; impression, feel and artistic user response feedback to the system is everything.

The relationship between a sound engineer and the equipment is very similar to that of a musician and his or her instrument. We must never forget that sound engineering is an artistic pursuit.

This is why a S/W 'emulation' of some old gear, however accurate - may still disappoint, simply because its whole intended environment has literally been taken away - and only the ancient and retired (like myself) would have ever experienced it anyway.

Paul Frindle
Engineer of SSL4000 and Sony OXF-R3 consoles, Sonnox and ProAudioDSP plugins.

Soon.

It is coming.

Audio tech interface design state in current times: even a quirks like Chord , D’Agostino and Klipsch are looking great now compared to faceless, tasteless, completely bland “modern design” shit with displays…

Such a strange times times — great and affordable technology, but completely failed aesthetics. Don’t even say a word on cars industry!..

https://www.audiosciencereview.com/forum/index.php?threads/paris-audio-video-show-2024-photo-tour.58427/

That’s why long-life and repairability (and good-looking ageing) are our top priorities, right after great sound effect, functions and overall useability.

https://www.youtube.com/watch?v=nrv45bvP8qo

Music, the masses and nostalgia — via statistics: